Sinopse
Through interviews and conversations on her U.S. broadcast radio show on WAXE 107.9 FM and iHeart radio, Laura Steward, award winning and international bestselling author, brings you leading entrepreneurs, business, technology, caregiving support and health experts and uses her own experience running a multi-state technology services company she founded and eventually sold, to guide you to asking better questions for your business and life all with actionable advice and a few laughs along the way.
Episódios
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95: John Livesay - Pitch to get funded
08/03/2017 Duração: 40minFace it. Every business can use funding of some kind. Some businesses are built to be sold and others are build to be a legacy for a family. If you are building a business to sell it investors are often brought it to help scale at a more rapid pace. Investors typically expect a 3-5 return on their investment in 3-5 years. So how do you craft that perfect pitch that gets the investors to say yes? If you watch Shark Tank you have seen what can go right and what can go wrong during a pitch. What you don't hear about is which entrepreneurs that get on the show have hired someone to help them craft their pitch and tell their story. My guest today is known as the Pitch Whisperer and on this episode he shares how you can go from being invisible to being investable. We go over how to prepare for the objections, share your plans in a story, answer the questions, "Why You? Why Now?" and how to prepare for the Yes and the No. If you have an idea and want to get funded to get there. Don't miss this episode! As a funding
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94: Marc Haskelson: Value Propositions, Direct Marketing Tips for Your Business
01/03/2017 Duração: 43minDirect marketing changed the world decades ago and my guest was mentored by some of the world's greatest. Now we tend to think, "internet marketing" but what is marketing anyway? No matter how you define it unless you get that 1-1 conversation or sale as a result can it really be called effective? My guest today started out as an engineering student in college and then took a class on marketing which changed the trajectory of his life. Now the Founder and CEO of Compliancy Group he shares many of the lessons he learned at the knee of some of the greatest direct marketing minds on today's show. What is a value proposition? How do you decide who you are targeting? Have you defined who you are NOT targeting? Is there fate in business? What are the questions you need to be asking to get that 1-1 meeting with a client to close them? Using his company, Compliancy Group, Marc peels back the curtain and shares how they figured out their target market, value proposition and how you can get that potential client to res
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93: Dr. Trevor Kashey, Nic Peterson and Jonathan Montgomery - Relentless Dietetics
21/02/2017 Duração: 43minI have been working with my guests since June, 2016 to figure out some health issues. They are one of the first to ever see me and not my weight. They didn't just assume that I was heavy because I ate junk all day. After having me log everything I ate for two weeks they informed me I was not eating ENOUGH! It has taken close to 7 months but I am now up to about 1100-1200 calories/day and I have dropped about 20 pounds. It is a struggle each day to remember to eat the right things in the right proportions but it gets a little easier because I have their support and guidance. The right COACHES Matter! Talk about having to ask the right questions and being willing to let go my own perceptions about eating, food and my beliefs about weight. On this episode we talk about structured eating, mindset vs willpower, how tracking what you eat puts you on the path to change and how to get some free advice on the next steps you need to take. Trevor Kashey has a Ph.D. in biochemistry with emphasis on cellular energy trans
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92: Dr Andrew Dobo - EMDR to Heal Your Life
17/02/2017 Duração: 42minFlashbacks. Panic Attacks. Constant pain. These are just a few of the symptoms those with PTSD deal with everyday. Sometimes many times a day. Even if you don't suffer from PTSD you may all of a sudden have a fear of elevators. Be afraid to fly or be unable to eat ice cream. The triggers may come out of the blue or build over time. No matter what the symptom is you are dealing with it can be debilitating. What if you could remove the root cause of your symptoms and move past them into a better future filled with possibility versus trauma? Filled with belief that you matter vs you don't? My guest on this episode is a psychologist who works with patients to help them heal from past traumas using EMDR. If you have never heard of it before I encourage you to listen closely and then find a practitioner in your area. It has been around for decades and is being used around the world to cure PTSD and more. EMDR is simple and effective and permanent. Listen as Dr. Andrew Dobo shares how EMDR works and the six stages o
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91: Larry Baum - Cybersecurity and You - How to Protect Yourself
09/02/2017 Duração: 43minAn innocently sent email to a client with wire transfer numbers from your business email account. Not a yahoo.com account. Think you are safe? No. In this episode you will hear a story of how someone found out there email account was part of the yahoo account and almost lost a significant sum of money. If it was not for the client asking why he gave them a routing number for a bank in Spain the business owner could have lost even more. I am a geek. Love being a geek. What I don't love is how much time has to be spent protecting ourselves and clients from those with malicious intent. It is an uphill battle but using some common sense rules can make you much safer. Larry Baum, Founder of The Computing Center 38 years ago, and I talk cybersecurity, email, the future of online safety and what you can do right now to protect yourself and your business. Oh and he flew in just to be in the studio with me! Larry Baum founded the original organization that became The Computing Center in 1978. Today, with Mary Stazi no
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90: One Click Lindsey - Turn Clicks into Clients
02/02/2017 Duração: 42minMost everyone has a website these days and most of them get less traffic than a town with one stop sign. How do you get potential clients to find you on the web, give you their email address or more and get them to buy what you are selling? SEO, email marketing, targeted ads, auto-responders, keywords, blogs, analytics are just a few tactics tat can be used but do they consistently work if you don't have a strategy? My guest shares how you can get more traffic in just 14 days and how to convert them to clients. She shares what one-thing most sites are missing and simplifies how to quickly make a difference with your web marketing. Lindsey Anderson, AKA One-Click Lindsey is a web strategy expert working with small business owners to help them utilize the web to produce more website traffic and leads. Lindsey is the founder and CEO TrafficAndLeads.com that specializes in driving traffic, getting leads and the art of nurturing leads to become lifelong clients. One-Click Lindsey is an expert in landing pages, em
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89: Alan Petrillo - Making a Living as a Freelance Writer
25/01/2017 Duração: 45minHow does someone get started as a freelance writer? Is it possible to make a good living as a freelancer? What steps do you need to take to connect with an editor and get a paid assignment? How do you develop ideas for your articles? My guest on this episode has made a good living as a freelance writer for over 18 years in addition to his other writing career as an award winning author of historical fiction. He answers those questions and many more on this insightful episode on getting in the front door of your target magazines and newspapers. Alan M. Petrillo lives in Tucson, Arizona where he writes full-time for national, regional and local magazines and newspapers, as well as writing mystery and thriller fiction. He's the author of five works on historical military firearms, a non-fiction book on Ice Hockey in the Desert, and three historical thriller/mysteries, A Case of Dom Perignon, Asylum Lane, and Full Moon. He also has contributed work to two mystery anthologies, Medley of Murder, and Map of Murder
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88: Karen Dimmick - Mind Hacks for Writers
19/01/2017 Duração: 42minAre you a writer? Want to be one? Have a basement full of books you printed but have not sold? Started writing a book and just not finished it? Had an idea but thought, "who am I to write this book?" If you answered yes to any of the above questions this is the episode for you. My guest is a best selling author who beyond the best seller ranking has actually sold a lot of books. The average book sells less than 500 copies in its lifetime. You will not get rich, or noticed with sales like that. What is it that separates successful writers from unsuccessful ones? What makes one book sell more than another? How does a first time writer become the next J.K. Rowling or Gretchen Rubin? Mindset. Willpower. Mind Hacks. Those are what my guest has determined creates lasting success and she shares how mindset, willpower and mind hacks all come together as one. Karen Dimmick is the author of the bestselling book 47 Mind Hacks for Writers, host of The Book Marketing Summit and co-founder of Bookthority.com, the "author t
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87: Diane Gardner - Stop Overpaying Your Taxes
11/01/2017 Duração: 43minTwo things in life are guaranteed: death and taxes. At least that is how the saying goes. But what if the taxes part did not have to be as big a number as you think it has to be? What if you could use the system to lower your taxes? Would you? My guest today is one of 400 certified tax coaches in the United States and is all about tax strategy. You know that strategy is my favorite word so I had to have her on my show. I have been blessed with wonderful tax planners and accountants during my life but not everyone has access to one or even understands the difference in the type of tax professionals. Tax strategy is all about meeting with your tax professional more than once-a-year when you drop the box of receipts on their desk and say what do I owe. It involves them getting to know you, your business and your goals. What it is not is just preparing the tax return. My guest shares some simple and often overlooked key strategies you can use in your business to immediately begin reducing your taxes. We also disc
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86: Stacy Tuschl - She's Building Her Empire
07/01/2017 Duração: 42minThe start of a new year brings resolutions, regrets and for many another year of trying to figure out how to make this year's resolutions actually bear fruit. I personally don't make New Year's resolutions. I used to but now I just focus on setting goals throughout the year and and create strategies to help them bear wonderful fruit. Doesn't always happen but I have less stress when I do it this way. My guest today is the founder of The Business Rescue Roadmap, recently rebranded to She's Building Her Empire. Her empire started with a dance school in her parent's backyard that quickly grew to a 7 figure business. How does dance create a rock solid foundation for business? How does she define balance? Success? You might be surprised. I was and it had to be one of the best definitions I have ever heard. Best because you can her the authenticity in her voice when she shares it with me. Learn how Stacy trains people to work with her productive time and how you can too. Stacy Tuschl started her now 7 figure busin
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85: Trudy Griswold - AngelSpeake
21/12/2016 Duração: 47minYou are not alone. Your angels are all around you and they want to talk to you, support you, guide you and most of all love you. It does not matter your religious background or where you stand around spirituality and faith. Well, I guess you can choose not to believe and then this episode is not for you. I can tell you several stories of how my life has been changed because of the intervention of angels. Once they even saved my life. But how do you talk to them? How can you be sure that you are actually talking to your angels and not just imagining things? Is there a magic trick or secret handshake? Trudy Griswold has been teaching people around the world how to communicate with their angels for over 25 years and she shares the Four Fundamentals for Communicating with your angels. Trudy also gives us examples of how to ask the RIGHT questions of your angels. Stay tuned and listen carefully. There is a surprise message at the end of the show. Trudy Griswold is a nationally known author, teacher and spiritual
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84: Yuri Diogenes & Jodi Miller - Ready, Set, Achieve
15/12/2016 Duração: 46minHow do you go from over 300 pounds to champion bodybuilder in one year? You plan. You focus. You find the most powerful motivating belief inside of you and then you live it. My guests on this episode did not start out as bodybuilders. They were normal people with regular jobs. Yuri Diogenes worked for Microsoft and was a university professor as well when he realized he needed to make some serious lifestyle changes if he wanted to be around for his family. One year and 100 pounds lighter he was winning bodybuilding competitions. Jodi Miller was a teacher when she decided to invest in fitness for herself. At a time when women bodybuilders were rare and looked at like they came from Mars, she excelled and now teaches others how to achieve whatever goals they want for their lives. Whether you have a fitness goal, a weight goal or are at that point in your life where you are realizing something needs to change in your life and your business, this episode is for you. Yuri Diogenes, M.S, MBA, technical speaker, Univ
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83: Alan Eisenberg - Bullying Recovery
07/12/2016 Duração: 47minBullying takes all forms and can happen to children and adults. It happens in schools, neighborhoods, families, the workplace and on the web. We hear on the news how bullying caused someone to commit suicide or change schools or act out in a horrible way against others in retaliation. We may have experienced bullying ourselves or even been the bully. Is bullying on the rise? How do we stop it? If you are being bullied is it possible to move past it? How do you gain awareness that you are being bullied or that you are a bully? My guest is a survivor of youth bullying and has learned the key to moving into his best life post-bullying. His path was not an easy one and now he helps others not only survive bullying but thrive. Alan Eisenberg is the Founder of Bullying Recovery and an author, speaker, certified life, solutions-focused, and health & wellness coach, eLearning, and communications expert. He has been producing video, print, social media, and educational material for over 25 years as both an Instruc
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82: Sue Hitzmann - Founder of The MELT Method
29/11/2016 Duração: 46minChronic pain. It has become a way of life for many, including myself. The search for cures can take over your life. Medications, lab tests, doctor visits, natural therapies vs. pharmaceuticals or even surgery are just a few of the methods many have explored to try and get out of pain. I know. I have tried them all. Enter The MELT Method. Sue Hitzmann created The MELT Method to give her clients a way to help themselves so they would not need her. Her NY Times bestselling book, The MELT Method, has helped hundreds of thousands get out of pain and stay out of pain. So why is it not prescribed by your local doctor yet? On today's episode Sue shares the 4 common imbalances in the body and why the pain you feel is probably not where the problem is. She also shares the 4 R's of MELT and what you can do right now to connect with what your body is trying to tell you so you can begin to reduce or eliminate your pain. We also discuss how a balanced nervous system and healthy connective tissue are the keys to health. Wi
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81: Stephen Woessner - Onward Nation - Digital Marketing Simplified
18/11/2016 Duração: 46minHold onto to your perceptions about data and digital marketing or better yet, let them all go and allow yourself to transcend to another level of knowledge. My guest is a master at unlocking data to take your business to the next level. Discover the Ask List, how fear has been holding me back and how to share your secret sauce and still increase your revenue. Stephen Woessner and his Onward Nation podcast can help you transform your revenues in under 12 months. My favorite part of the interview? Getting to ask a master lots of questions! Stephen Woessner is CEO of Predictive ROI and the host of Onward Nation -- a top-ranked daily podcast for business owners with listeners in 104 countries around the world. Stephen has interviewed nearly 350 of today’s most influential business owners like Gary Vaynerchuk, Darren Hardy, Don Yaeger, Jay Baer, and Verne Harnish. Stephen is also the author of two bestselling books and his digital marketing insights have been featured in SUCCESS, Forbes, Entrepreneur, The Washing
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80: Sean Murphy - aka Taylor Anderson - Riffing on Music, Business, and Asking Brilliant Questions
02/11/2016 Duração: 46minLive radio is always fun and can be filled with surprises. I was surprised this week when my original guest was given the wrong date, by me and he thought he was on on Nov. 5 instead of Nov.1! While I was waiting to discover this and because I was live on the radio I had to go with it and do a show. What happened over the next hour of the show was pretty amazing to me. I got to have a candid talk with my show producer who, in his other life, is a touring musician, entrepreneur, radio personality and in his former life worked at Disney and had over 117 employees who reported to him. Lots of great questions on this show to shake things up and a frank discussion of letting employees go, what it means to create a product completely Made In America and how integrity and character factor into business.
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78: John Warrillow - Built to Sell & The Automatic Customer
27/10/2016 Duração: 46minIt is always fun when I get to turn the mic on someone who has a highly successful radio show and business. Especially when they have interviewed me in the past. John Warrillow has a top-rated radio show called, Built To Sell Radio where he interviews people who have sold their companies and they share their lessons learned. He writes for Forbes and has his own highly successful company advising entrepreneurs how to build value into their companies to increase their resale value. With two #1 bestsellers on the market, Built to Sell and The Automatic Customer, John shares with me how to convert customers to a subscription model, what makes a company more valuable to buyers and how any company can create their own subscription business. Whether you are a solopreneur looking to create membership sites, a brick and mortar company wondering how you can lock customers into a monthly plan of products or a service business wondering how to bundle services for a monthly fee, this is a don't miss episode. John Warrill
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78: Kathy Fettke - Real Estate Investing - Real Wealth Network
19/10/2016 Duração: 48minAdmit it, you love watch all those TV shows about house flipping, income properties and taking a wreck of a house and turning it into a recurring revenue source. Especially if you can do it with minimal cost or time on your own part. Well even if you will not admit it or just don't watch, I do so I found a guest who can tell us the real deal on investing in real estate and the pitfalls to watch out for. As my guest shares, understanding the market is only one piece, you need to understand the math and surround yourself with the right advisers to have a greater chance of success. Hmm, sounds like the perfect show for It's All About the Questions! With a passion for researching and sharing the most important facts on real estate and economics, Kathy is a frequent guest expert on such media as CNN, CNBC, Fox News, NPR, CBS MarketWatch and the Wall Street Journal. She is the author of the #1 best seller, Retire Rich with Rentals, and is host of The Real Wealth Show – which is a featured podcast on iTunes with li
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77: Jason Webb - Intellectual Property - Your Questions Answered
14/10/2016 Duração: 45minJason Webb was such a big hit on his first visit to the show I had him back and you determined the content by sending in questions you wanted answered. Take a listen and learn, when to trademark, how to legally do a cover song, when it is ok to use a quote or a photo and when it is not and more. Plus Jason makes an offer to all my listeners that is priceless! and an added bonus you get to hear me make a mistake on air that had me so embarressed! If you are a creative, run a business, are thinking of starting a business or are active on social media you will want to listen to this episode with one of the top intellectual property attorneys in the U.S. Jason Webb is an intellectual property attorney and the founder of JP Webb. He has a Bachelors of Science degree in Applied Physics and Computational Modeling from Brigham Young University where he assisted in experimental laser physics and cancer research. Mr. Webb has deep experience in patent, trademark, and copyright law. He has successfully negotiated lic
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76: Jessica Rhodes - To Interview or be Interviewed?
05/10/2016 Duração: 44minTo podcast or not to podcast? To be a guest on a show or host your own show? How do you know what is the right way to go? If you are a guest, how do you pick a show to be on? Does size matter? What content do you share with the host and their listeners? Is your appearance a sales pitch or something else? Is it better to have someone book you onto shows or do it yourself? If you have your own podcast, how do you get guests? How do you get good guests? What does it cost to start a podcast and what makes a podcast so good that people want to listen? These questions and a few more are asked and answered by my guest, Jessica Rhodes, Founder of Interviewconnections.com and host of three in-demand podcasts. Jessica Rhodes is the founder and CEO of InterviewConnections.com, the premier Guest Booking agency for podcasters and guest experts, and she is the acclaimed author of #RockThePodcast From Both Sides of the Mic! Jessica is the host of Interview Connections TV, where each week she helps her viewers rock the podca