Duct Tape Marketing

Chris Ducker is a serial entrepreneur, bestselling author, and founder of Youpreneur, a leading personal brand business education company. He is the author of The Long-Haul Leader: How to Lead and Win in the Long Game of Business, a powerful guide to sustainable leadership and intentional growth. In this episode, Chris shares hard-earned insights on overcoming burnout, building meaningful work-life balance, and creating long-term impact as a leader. Listeners will walk away with a clear framework for leading with focus, resilience, and purpose in both business and life. Today we discussed: 00:00 Start 01:03 Introduction to Chris Ducker 02:22 Discussing the Concept of Long-Term Business Leadership 04:59 Developing a Long-Term Mindset in Entrepreneurship 05:52 Advice for Younger Entrepreneurs on Focus and Leadership 07:58 Introducing the Book's Framework and Origins 11:22 Positioning the Book and Its Multifaceted Nature 12:44 Measuring Progress and the Importance of Hobbies 14:54 Why Creative Hobbies Boost Prod