Search With Candour

Jack Chambers-Ward is joined by Dana DiTomaso from Kick Point Playbook to discuss common mistakes seen in GA4 setups in 2025.Jack and Dana get into topics like the importance of proper tag manager setups, dealing with duplicate traffic, and strategies for better data filtering.Dana also shares horror stories from hundreds of GA4 audits and tips on improving GA4 configurations. Don't miss the practical insights and tips to enhance your digital marketing efforts!Follow DanaWebsite: https://kpplaybook.com/New GA4 audit course: https://kpplaybook.com/google-analytics-audit-course/LinkedIn: https://www.linkedin.com/in/dditomaso/YouTube: https://www.youtube.com/@kp_playbook/videos Bluesky: https://bsky.app/profile/danaditomaso.comResourceshttps://kpplaybook.com/resources/how-to-track-traffic-from-aio-featured-snippets-paa-results-ga4/https://kpplaybook.com/resources/how-to-verify-consent-signals-are-being-received-correctly-in-ga4-for-modeling/https://gettingthingsdone.com/00:00 Introduction and Guest Introduction0