Ecommerce Conversations, By Practical Ecommerce

Judson Morgan is a Los Angeles-based actor and director. He owns an agency that creates films and other visual content. He's also a successful ecommerce entrepreneur — with a purpose. He told me, "I have zero interest in making money off of a random product. I wanted to build a real brand that people could resonate with." That brand is Benevolence Los Angeles, an Amazon-focused gift boutique.