Big Money Stylist

It’s the best of both worlds in this week’s episode of the Big Money Stylist where Danielle and Ani come together to have some candid conversations around the topics of entitled artists, being a business owner, and never giving up – even in your darkest hour.  For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..POWER Point #1: # The Naive Asshole During a recent training inside the BMS network, an artist revealed she was the product of a salon walk-out. Now that she is trying to start her own business, she realizes how much of an asshole she has been. Danielle was once that ‘naive asshole’ who didn’t show respect for those who had blazed the trail before her. QUESTION How are you currently being a “naive asshole?” Point #2: It Takes Mad Skills While many think they have what it takes to be successful in business, frequently they lack many of the skills necessary to actually do the job that w

Welcome to the Big Money Stylist Podcast with co-hosts Danielle K White and Anianne Rivera. This week’s episode answers such questions as, “Who do you surround yourself with and why does it even matter? What about feedback? Are you someone who is open to it or do you believe you are above it?” Also, it’s storytime with Ani as she shares more salon stories. Keep them coming! Send your crazy, insane or even inspirational stories to: [email protected] In Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..Production Point #1: Who’s In Your Tribe? Who you surround yourself with truly does dictate what kind of person you are and the direction you go. Inside of business, it dictates whether you’re going to grow, progress, push through the ceiling and become someone new OR regress, get worse or never move forward. When Danielle was in Jr. High, she had some shady friends that her mom said she cou

Today’s episode is all about the crazies that have either found their way into your chair or who are trying to get on your books and into your chair…and what you can do about it. Danielle and Ani share more WTF salon stories and want to hear your “dude, you gotta hear what happened” stories, the crazier the better. Send them to [email protected] For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PRODUCTION Point #1: What’s the Lesson? No matter what industry you’re in, you’re going to have your share of crazy client stories. Danielle is quick to remind us, “If you have a ton of crazy clients, I want you to consider that you might be the crazy one.” When you do have those crazy clients, step back and ask yourself what you can learn from them or from the situation. Take a look inside your consultation process, ask yourself what you will or won’t tolerate, and look at your policies to se

Salon life sounds like it would be so mellow but…no! It’s insane! It’s the most dramatic shit show you’ve ever seen behind the chair! And the ladies have the stories to prove it! Whether you’re part of salon tribe or not, Danielle & Ani want to hear YOUR stories – your crazy, inspirational, ‘what the fuck’ moments. Send them to [email protected]. Who knows? You may be one of the lucky ones who gets pulled in as a surprise guest on a future episode! For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..POWER Point #1: Mindfucked & Overwhelmed! When you hear the world mindfucked, what does it mean to you? For Danielle, “It’s when your mind just shuts down and becomes paralyzed. And oftentimes, it means that you’re probably headed in the right direction.” For Ani, “It’s totally insane or out of this world. It also translates into business where you are at the point of I can’t fuckin

Danielle’s guest this week is husband Garrett J White. They have a conversation about their backstory which segues into the topic of the saturation taking place inside of social media, as well as the importance of becoming an expert in your field while zeroing in on your niche. For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PROFIT Point #1: Business vs Platform Instagram is not a business, it’s a platform for distributing a message. That’s it. What is marketing? It is the distribution of a message.  Long before Instagram, the marketing and distributing of a message began…and it goes all the way back to Jesus Christ. He had a platform, he taught in parables, and he had thousands of followers who cared about and listened to him.  QUESTION How do you use Instagram to market your message?   Point #2: Tribe vs Followers As a marketer, just as Jesus, Buddha, and Gandhi were marketers,

While in Vegas for the weekend celebrating Danielle’s 36th birthday, Garrett & Danielle have a conversation around this topic of toleration & standards and discuss ways in which you, as an artist, can raise your standards. For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PROTECTION Point #1: Tolerating Bullshit Toleration is what you accept to be as true. The challenge of being a business owner or hair stylist is that most of us have been taught, trained and educated to tolerate a whole bunch of shit that doesn’t make any sense, things like working 14-hour days, six days a week. Your bank account is a reflection of your skillsets & mindsets as a business owner and as an artist. Consider that you are not setting yourself up to the standard of what your artwork could be because you’re not doing what you really want to do. Instead, you’re settling. QUESTION As you step back and tak

Welcome to the Big Money Stylist Podcast with co-hosts Danielle K White and Anianne Rivera. The conversation inside this week’s episode includes the importance of taking a stand in your life and also explores the ten top reasons why people don’t start something (business or project) even after feeling inspired to do so. In Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..Power Point #1: SELF DOUBT Ani: When it comes to a dream or idea that you’ve always wanted to accomplish, it’s so freaking scary that instead of immediately thinking ‘I got it’ the first thought is usually ‘I can’t do that!’ When Garrett suggested to Danielle that she start a brand, what initially held her back was that the idea of a brand didn’t even live in the realm of possibility for her. “I could be inspired by others but never once considered it for myself.” QUESTION In what area of your life do you tend to experience the

Welcome to this episode of the Big Money Stylist with your hosts Danielle and Ani who can hardly contain themselves as they share all of the new things happening inside the beautiful world of BMS and NBR. They also engage in an in-depth conversation about the role of egos and the slippery slope of entitlement. In Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..Power Point #1: ISLA The unveiling of Danielle’s much-anticipated hair line, ISLA, is just around the corner and is only going to be available for the students inside of BMS Mastermind. The quality of the hair is top-notch and has been tested and rested by Danielle herself to ensure quality. It’s also going to make an artist’s jobs easier. There are twelve essential foundational colors where everything is pre-rooted, pre-toned, more grams per weft, and less silicone. In laymen’s terms, it’s the best of the best. QUESTION What are the issu

The White’s are in the studio this week having a conversation about the importance of clear communication and framing as an Artist, especially within the elite luxury experience of Danielle’s creation, Natural Beaded Rows. *This is an encore presentation of a previously recorded episode. Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PRODUCTION Point #1: The Bigger Picture In 2010, Garrett was the man behind the camera filming Danielle’s first educational videos for the Natural Beaded Rows Extension method she created. While editing her first video, the thought of “Who do you think you are?” entered Danielle’s mind, which thought was quickly replaced with, “You have no idea how many people this is going to impact.” QUESTION Where did your journey begin as an artist? Point #2: Clear Communication Artists have to powerfully communicate with clients what they’re going to do before the appointme

Admittedly different than most in the hair industry, the dynamic duo of Danielle K and Garrett J White bring a little spice to the table, a different flavor to the mix, and together, with their artists, deliver up BIG results. They’re turning the world of hair upside down and couldn’t be happier about it. In Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PRODUCTION Point #1: Slave Behind the Chair With his background as a PE teacher, many have questioned Garrett’s involvement in the hair industry. Yet, when you’re married to an artist as he has been for the past 15 years, you see first hand the challenges the hair industry presents. Garrett recognized that even if an artist becomes world class in their artistry and abilities, they remain chained to the chair due to their lack of business know-how, which is NOT taught in hair school. QUESTION What have you been led to pursue even though it was

In this episode, the White’s tackle this reality: Most Artists are slaves behind the chair who are searching for a magic pill or magic checklist to success, and they’re looking for a Savior to bail them out. Danielle and Garrett share how Artists can flip that story and take a stand for themselves as an Artist AND a Marketer. In Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..POWER Point #1: Magic Pill? When Artists sign up for a class or seminar, they pay the fee and then want a play-by-play action book to success. They’re looking for that magic pill or magic checklist. Danielle explains that’s not how business works. The easy part is paying the money and signing up for the class; the hard part is actually doing the work. QUESTION What have been your expectations re a Magic Pill to success? Point #2: Slave Behind the Chair Hair stylists have a problem: They’re slaves trained in an industry a

The driving message in this week’s episode of the Big Money Stylist is setting intentions for 2019. What makes you happy? What do you want for yourself and your business this year? Danielle and Ani share some of the things they are excited about for 2019 and why setting up your year instead of just letting things happen is crucial to your happiness and success. Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PRODUCTION Point #1: Looking Back to Look Forward Ani spent 2018 grinding and working. She didn’t take a vacation and she didn’t go anywhere. She had just moved to Cali, BMS was growing, and she was super stoked for what lay ahead of her. She essentially carried BMS in 2018. Danielle feels as though Ani took on BMS as her own little baby in 2018. “Ani is the Sam of Warrior Week. When you take on something as your own and when you’re an entrepreneur starting something, you take everything to t

Danielle and Ani ring in the New Year with a conversation about Social Media and how to best utilize it to your advantage. Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..Power Point #1: Value Your Energy There are people who spend huge chunks of their day leaving nasty comments on other people’s art, blogs, and photos. Since we’re all human, we might be thinking what they’re saying but we don’t actually type it. Ani: That’s so much negative energy. My bubble, my space, and the people I surround myself with – I value that energy so much that I would never think to take the time to be purposefully nasty to someone else. QUESTION What have you been giving energy to that is no longer serving you?   Point #2: Tool or Trigger? Danielle and Ani agree that things don’t trigger them the way they used to. They no longer allow in their space nor do they give energy to certain things or people. Danielle

Whether you’re a hairdresser, entrepreneur, businessman or businesswoman, you’re bound to find massive value and enjoyment in the Big Money Stylist podcast. This week, creator and founder of NBR and DKW Styling, Danielle K White, and head trainer, Ani Rivera, have a riveting and spicy conversation around the many facets of Profit. Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PROFIT Point #1: Not Just a Hair Class BMS education is not your typical hair industry education, by any means. It is highly sought after with limited seating, thus making the enrollment process less than typical as well. It is extensive and is taken very seriously by the team. Coach Ani: BMS education is not normal: it’s hustle, grind, and commitment like never before, beginning with an intense three week lead up to the actual three-day event. Now we know what to look for in the applications that come in because we’ve got

Danielle and Coach Ani take on the topics of drama and feedback as they share stories demonstrating how protecting the energy of the salon from the ever-present salon drama is vital in creating an amazing atmosphere and experience that benefits both the client and the artist. For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PROTECTION Point #1: Protect Your Bubble There was a time when Danielle realized that the people she was surrounding herself with were also influencing her decisions, but they were not actually people she wanted to spend time with. It’s important to pause and ask yourself about the people you have allowed inside your bubble. If they’re taking away your energy, then they’re not worth your energy. QUESTION Who are you allowing inside your bubble? Why?   Point #2: Be Open Danielle: Art is ever- evolving; it’s subjective. But you can always learn cool new tricks. If someone

Danielle and Coach Ani have a conversation about the future of BMS and NBR and what that looks like moving forward into 2019. For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..POWER Point #1: Results Matter Ani: There are two kinds of people inside our educational training: those who are all in, and because of that are getting massive results, and those who want results but are not willing to put in the work and effort. Danielle: I’m baffled by the students who come to the classes and get their certification, yet have nothing to show for it except the certificate, and then they become bitter towards us. QUESTION Where in your world are you uwilling to do the work but want the results?   Point #2: Clear the Chaos Ani: We were seeing all of sorts of problems inside of BMS so we decided to make some radically huge moves. Next year, we are only allowing 250 students inside of our BMS Mastermind.

On the heels of a wildly successful BMS Convention, Danielle and Coach Ani are back in the studio having a candid conversation about Production in this week’s episode of Big Money Stylist, which continues to top the charts as the #1 podcast in the category of Fashion & Beauty in iTunes. For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PRODUCTION Point #1: Production = Action Coach Ani: Production is doing the actual work that’s required in order to move forward. We love that you’re listening to us, but it doesn’t actually count as ‘the work.’ The work is what you do behind and in front of the chair to grow your business, not just listening to a podcast. Danielle: Many people tell us how motivating we are, yet if you’re not actually doing the work, it doesn’t matter that we make you feel warm and fuzzy on the inside. A lot of people will tell me they’ve changed their mindset, yet you have t

Clear communication, structure, and leadership are some of the topics that Danielle and Ani take on inside of this week’s episode of the Big Money Stylist. Although it’s hard to put the CEO pants on if you’ve never actually been a CEO, learning to walk in another’s shoes is something we can all benefit from. For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PROTECTION Point #1: Don’t Cross the Line Danielle: I feel like I rode the friendship train out too long with no structure, so when I did try to lead, no one gave a shit; nobody respected me. What she has learned is the importance of establishing lines and defining roles inside of her business and her personal life, making certain not to overlap the two. QUESTION Where in your world is it time to establish lines and define roles? Point #2: Clear Communication During walk & talks and weekly team meetings, you are able to find flaws in

On the heels of their first million-dollar event in June of 2018, Danielle and the ladies have a conversation around the topic of Profit, and how it is revealed in many ways, not only monetarily. For Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PROFIT Point #1: #growth Coach Ani: Six months ago, we stood in front of a room of 165 empty chairs and we were like, “Oh fuck, do you see all of these chairs? There’s going to be a person in every fucking chair!” This time we had double the size of that, and as we looked over the audience, Val turned to me and said, “This is it?” Coach Val: Leaving my kids, being in front of people, putting myself out there and teaching – none of it is my natural state. If you know how painfully shy I am, and how much I hate being in the spotlight, I was not only totally fine, I really enjoyed the whole process. So the fact that I did it and enjoyed it, I was like yay!

This week’s episode of the Big Money Stylist podcast comes from a recent BMS event where Danielle, Garrett, Val, and Ani trained over 300 Artists in the Art of Marketing, specifically covering the following: I’m a Marketer, I’m a Closer, I’m a Leader, not a Savior. Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PROTECTION Point #1: Marketing When Danielle started her NBR brand, Social Media wasn’t as it is today. She knew the power was in leads so she started hustling and using the power of Marketing. As she worked on her Marketing and began seeing results, she experienced a mind shift and realized it didn’t matter if she lived in a small town or a big city, she could still bring in big money through Marketing. QUESTION What are you doing to market yourself?   Point #2: Give Me Your Card, Bitch Ani: As Artists, we feel so beyond awkward trying to close anybody, especially when it’s on the ph