Ecommerce Conversations, By Practical Ecommerce

Clint Smith, co-founder of Emma, discusses several important tips to improve email campaigns and addresses that age-old question of whether an email should use images or not. This podcast is the first in a series of podcasts with Clint Smith covering email marketing.

Kevin Mahon, founder and CEO of KEMP, and Peter Melerud, the company’s marketing and business development officer, talked with Practical Ecommerce’s Contributing Editor Mitch Bettis about what a load balancer does and noted some of the tell-tale signs of when a small business owner will know it’s time to deploy a load balancer.

Eric Lituchy is the founder and CEO of Delightfuldeliveries.com, a leading site for gift baskets and unique gift items, such as gourmet food items and deserts. Given how important product images are to a web site, in particular those selling food products, Eric speaks about his site’s incorporation of product display software and that software’s special features — like it’s zoom and pan technology.

Chris Anderson of Wired Magazine discusses niche markets, changes in the marketplace, and more.

Claire Henderson is the owner and president of ChristmasNightInc.com, a business and website that have evolved through the years, but simple principles have guided her business since its inception: Know your product, know your market and provide great customer service.

Mike Randolph is the founder and CEO of AbleCommerce. He discusses the merits of a software shopping cart solution, how that differs from hosted solutions like Yahoo! Stores and various trends he sees in the ecommerce landscape that ecommerce owners need to be aware of.

Manish Chowdhary of GoECart outlines in great detail his vision of the future of online shopping carts as well as discussed some of the differences between software solutions and hosted cart solutions.

Dimitri Krakovsky is the vice president of product, Yahoo! Small Business. He discusses the merits of a hosted shopping cart solution and various trends he sees in the ecommerce landscape that ecommerce owners need to be aware of.

Julian Green, director of ProStores, discusses the landscape of shopping cart options for small ecommerce businesses, some of the merits of a hosted solution and trends that might impact ecommerce owners.

Corey Koenig, channel sales manager for Authorize.Net, provides an interesting insight into the landscape of shopping carts and what a payment gateway like Authorize.Net is concerned about. Koenig also discusses PCI compliance, something each ecommerce merchant is required to follow.

Mark Baartse, the creator and operator of Shopping-Cart-Reviews.com visits about different shopping cart software, how to choose software, and what people can expect from Shopping-Cart-Reviews.com.

Steve Woda, the chairman and founder of Buysafe.com, talks about merchant credibility and Buysafe.com’s efforts to make Internet shopping a safer experience.

David Steel, CEO of Zoovy.com, talks about internet auction services, Zoovy.com, and touches on some new Web 2.0 topics such as the use of AJAX.

Roy Banks, President of Authorize.Net, speaks with Michael Cox about payment gateways and Authorize.Net.

Harald Ponce de Leon and Christian Lescuyer of the osCommerce Project talks with Practical Ecommerce.

One of the heads of the Streamlined Sales Tax Project Dwight Cook, a state senator from North Dakota, talks with Practical Ecommerce.

Stephanie Leffler, the CEO of shopping cart provider MonsterCommerce, talks with Practical Ecommerce.

Before Google, Netscape, and Internet Explorer, there was Web Marketing Today. Dr. Ralph F. Wilson founded it back in 1995 as a vehicle to supplement his then-fledgling web development practice. An ordained minister, Dr. Wilson was also launching a new church at that time. “The church wasn’t going all that well, actually,” he says. “I was stuck at 50 years old without a job.”

Debbie Levitt and Pat Callahan talk eBay.