Sinopse
Shopify Masters is a podcast brought to you by Shopify where successful ecommerce entrepreneurs and experts share their business experience and inspirational stories.Each week, our host Felix Thea invites successful entrepreneurs to share their experience and practical advice for growing an online business on Shopify. Guests on the show come from a wide range of backgrounds and share insight into topics such as creating viral Facebook ads, outsourcing parts of your business, creating licensed products, running a newsworthy pop-up shop, optimizing your social media marketing, content marketing for SEO, and tons more. These are seasoned entrepreneurs that come from diverse backgrounds who are willing to pull back the curtain and share their best practical advice. Subscribe to the show and leave us a review to let us know what you think!
Episódios
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Inside This Black-Owned Bookstore’s Massive Organic Growth
19/03/2024 Duração: 27minJazzi McGilbert started Reparations Club, a bookstore and community space, in Los Angeles with just $20,000. In just three years, the store has grown into a seven-figure business.To learn more about Reparations Club and show notes: https://www.shopify.com/blog/reparations-club-spaceThe clip of President Barack Obama in this episode is from Crown Publishing Group.
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The Key To Building a Business on Social Media
14/03/2024 Duração: 28minDiscover how Kheris Rogers turned a viral moment into a profitable fashion business, Flexin’ In My Complexion.
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A Latin American Game's Remarkable Journey to US Target Stores
12/03/2024 Duração: 28minIt was full circle moment for Mike Alfaro to see his brand, Millennial Lotería, at Target and other stores across the US. Here's how he was able to build on the business to create his dream career.To learn more about Millennial Lotería and for show notes: https://www.shopify.com/blog/millennial-loteria-career
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How to Monetize Your Hobby
07/03/2024 Duração: 33minSouth Van Der Lee uses Instagram to connect with customers and grow sales for her luxury knitwear brand, GOGO Sweaters. Uncover her recipe for creating engaging social content that converts.For more on GOGO Sweaters and show notes click here
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What This Mobile Business Owner Learned in Her First Year
05/03/2024 Duração: 23minLittle Lamb is a mobile coffee and ceramics shop that visits farmers markets, production sets and other events in the L.A. area. Here is what founder Ryan Lagasse has learned about owning a business on wheels.For more about Little Lamb and show notes: https://www.shopify.com/blog/little-lamb-mobile-business
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This Entrepreneur Mindset Will Make You Millions
29/02/2024 Duração: 40minArlan Hamilton created Backstage Capital, a VC firm investing in startups led by underrepresented founders. Discover the traits she looks for to find entrepreneurs worth her investment.To read more about Arlan Hamilton and show notes click here
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A Brewery’s Unexpected Move into Non-Alcoholic Seltzers
27/02/2024 Duração: 28minJosh McJannett, co-founder of Dominion City Brewing, shares how the brewery stumbled into making non-alcoholic seltzers and why they decided to create a new brand for the product.To learn more about City Seltzer and show notes: https://www.shopify.com/blog/city-seltzer-product-expansion
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Fishwife's Guide To Planning a Successful Business Launch
22/02/2024 Duração: 31minFishwife is setting trends online with its premium tinned seafood. Co-founder Becca Millstein shares how you can make a big impact with your own company’s launch—even on a tight budget. To read more about Fishwife and show notes click here
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Sell to the B2B Clients of Your Dreams
20/02/2024 Duração: 23minFounder Mischa Couvrette had an unconventional path to becoming an industrial designer. He says putting on his sales cap and pitching his dream B2B clients made all the difference for his Toronto-based furniture and lighting company Hollis + Morris.
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Leave Your 9-to-5 Behind and Transition Into Entrepreneurship
15/02/2024 Duração: 35minShanae Jones grew her hip hop–inspired tea brand, Flyest, by forming an online community where she educates customers on herbal wellness. Discover how she managed this growth while working a full-time job.To read more about Flyest or show notes click here
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How to Use Collabs to Make Timeless Designs
13/02/2024 Duração: 35minIn a studio interview from London, founder Crispin Jones shares how Mr. Jones Watches has found success in provocative, experimental designs through collaborating with new artists and bringing the manufacturing to the U.K.
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What You Need To Create a Viral Marketing Campaign
08/02/2024 Duração: 30minLearn how Kat Kavner, founder of Heyday Canning, created a viral marketing campaign to make her brand stand out.For more on Heyday Canning and show notes click here.
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The Secret to Customer Retention From A Multimillion Dollar Company
06/02/2024 Duração: 26minCrystal Landsem, CEO of Lulus, doubled the company’s growth potential by giving customers what they wanted. Discover her best customer retention tips.For more on Lulus and show notes click here
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How to Launch a Business in a Weekend
01/02/2024 Duração: 38minNoah Kagan has helped build and launch several million dollar businesses, and he's found that you don't need a ton of time or money to do it. His book is titled "Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours."He spoke with Michelle Bali for this special "Learn with Shopify" episode of Shopify Masters.
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Influencer Marketing: Your Guide To Getting Real Results
30/01/2024 Duração: 36minTaking a personal approach, The Honey Pot works with influencers to tell human stories. The brand’s VP of marketing explains this winning strategy.For more on The Honey Pot and show notes click here
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This CEO’s Secrets to Scaling Your Business to 9 Figures
25/01/2024 Duração: 31minCEO Sean Frank shares the strategies he used to scale Ridge to a multiple nine figure business by expanding the product line and selling internationally.To learn more about Ridge and show notes: https://www.shopify.com/blog/ridge-growth
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How a New CEO Helped This Protein Brand Turn a Profit
23/01/2024 Duração: 29minAloha CEO Brad Charron shares the tactics he used to make the protein brand a lean and profitable company in just five years.To learn more about Aloha and show notes: https://www.shopify.com/blog/aloha-profitability
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How To Build a Loyal Community on Instagram
18/01/2024 Duração: 35minAli Osterholz grew a community of artists on Instagram to help scale her brand Explorer Knits + Fibers, donating partial profits to National Parks. For more on Explorer Knits + Fibers and show notes click here
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Why a Retail-First Approach Worked for this Booze-Free Brand
16/01/2024 Duração: 23minDouglas Watters was intrigued by the emerging industry of non-alcoholic drinks, and he found he could add value to the movement by opening a booze-free bottle shop in New York City and curating a selection of non-alcoholic wines, beers, and spirits.For more on Spirited Away and show notes: https://www.shopify.com/blog/spirited-away-retail
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The Hot, Smart, Rich Glow-Up Guide for Entrepreneurs
11/01/2024 Duração: 33minMaggie Sellers is an investor, content creator and founder of Hot Smart Media and HSR Ventures. She joins the show to help entrepreneurs glow-up their business this year, whether that's managing their time better, investing in themselves, or building their network.