Shopify Masters | The Ecommerce Business And Marketing Podcast For Ambitious Entrepreneurs

Parks Project founder Keith Eshelman wanted to leave parks and trails better for the next generation. He created a mission-driven company that designs outdoor-inspired apparel and gear. Here, he shares how he grew the business to give back more than $2 million to parks.For more on Parks Project and show notes: https://www.shopify.com/blog/parks-project-impact

Sanzo founder Sandro Roco shares his inspiration for a sparkling water company, the mistakes he sometimes sees early founders make, and what he’s learned about the food and beverage industry.For more on Sanzo and show notes: https://www.shopify.com/blog/sanzo-food-and-beverage-insights

Matt Fiedler co-founded Vinyl Me, Please, a subscription-based vinyl-membership business, to give people the tangible connection to music they craved. After the first five years of bootstrapping, the business brought in over $11 million in revenue, and signed up more than 30,000 subscribers.For more on Vinyl Me, Please and show notes: https://www.shopify.com/blog/vinyl-me-please-subscription-business-success%20?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

Bank of Canada's director of data science Maryam Haghighi joins us for an in-depth conversation on the latest disruptive technologies, and how business owners can use and understand their customer data. For more on Maryam Haghighi & show notes: https://www.shopify.com/blog/maryam-haghighi-bank-of-canada?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

Erica Davis and Catherine Carter founded The Sip, a tight-knit community where members receive curated sparkling wines from all over the world and learn more about the regions and ingredients behind their favorite bottles. For more on The Sip & show notes: https://www.shopify.com/blog/the-sip-representation-in-the-wine-industry%20?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

Lindsey Carter founded SET Active, an activewear brand that blends form and function to make effortlessly comfortable clothing that sells out quickly. Its matching workout sets and lounge gear are extremely popular among the wellness community, and can be seen on “it girls” like Kylie Jenner and Hailey Beiber. For more on SET Active & show notes: https://www.shopify.com/blog/set-active-building-community?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast 

Founder Nancy Twine left her career on Wall Street to start Briogeo, a clean hair care company. In this episode, Nancy shares how she managed the risk of starting a company, scored a partnership with Sephora, and secured an acquisition of her brand.For more on Briogeo and show notes: https://www.shopify.com/blog/briogeo-taking-smart-risks

Connie Steele, future of work expert, researcher, and author of The Business Of You, joins us to discuss business trends and how founders can better obtain and retain employees. For more on Connie Steele & show notes: https://www.shopify.com/blog/connie-steele-the-business-of-you?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

Bird & Blend Tea Co. founder Krisi Smith wanted to bring fun tea blends to the UK., and gathered quite a following in the process. In this episode of Shopify Masters, Krisi shares how she built her customer base around students and tourists, getting their support to help fund retail expansion and rebrand the company.For more on Bird & Blend Tea Co. and show notes: https://www.shopify.com/blog/bird-and-blend-community

Katonya Breaux launched Unsun Cosmetics in 2016 to educate consumers on the importance of sun protection for Black men and women, and to offer a mineral-based sunscreen that was specially developed for darker skin tones.For more on Unsun Cosmetics and show notes: https://www.shopify.com/blog/unsun-cosmetics-inclusive-sunscreen?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

Shopify released more than 100 product updates in February 2023. From checkout to PoS and everything in between, Shopify's Vice President of Product - Glen Coates - and Vice President of Product Marketing - Desiree Motamedi - have the 4-1-1 on everything you need to know about Winter Editions 2023. They also dispel some myths about Shopify and share how their team tackles some of the biggest challenges in e-commerce today.

Fly by Jing’s founder Jing Gao wanted to change some of the misconceptions about Chinese food in the U.S., so she started selling a chili crisp that took the food world by storm. In this episode, Jing offers tips on Kickstarter campaigns, and dives deeper into her journey of reclaiming her culture through building a business.For more on Fly by Jing and show notes: https://www.shopify.com/blog/fly-by-jing-reclaiming-culture

In this episode of Shopify Masters, we are joined by Shopify's president to chat about the current economic climate and the opportunities available to entrepreneurs in 2023.

Even nonprofits are on Shopify. In this episode of Shopify Masters, CEO Tom Vozzo explains how Homeboy Industries provides jobs for thousands of former gang members through the organization’s various businesses, including a bakery and café.For more on Homeboy Industries and show notes: https://www.shopify.com/blog/homeboy-industries-creating-job-opportunities

In the experience of floral designer and business owner Maurice Harris, capitalism isn’t set up for creatives. On this episode of Shopify Masters, Maurice shares how he opened a flower and coffee shop in Los Angeles to make his art more accessible to everyone and create new streams of income.

Ross Mackay launched Daring in 2020 to remove chicken from our food system. In 2022 alone, the company helped save more than 500,000 chickens, and is daring to fix the chicken industry.For more on Daring and show notes: https://www.shopify.com/blog/daring-plant-based-chicken-celebrity-endorsements?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

Aspiring founders might wonder whether an uncertain economy is a good time to start a business. To those people, Retrospec founder Ely Khakshouri says, “Do it.” On this episode of Shopify Masters, Ely explains how he started a bike and outdoor gear company amid a recession, and why it’s actually beneficial to do the same.For more on Retrospec and show notes: https://www.shopify.com/blog/retrospec-starting-in-a-recession

P.F. Candle Co.’s scents take inspiration from California. On this episode of Shopify on Location in Los Angeles, founder Kristen Pumphrey shares how she found her candle niche, got discovered by big retailers, and continues to nurture her passion for making things.For more on P.F. Candle Co. and show notes: https://www.shopify.com/blog/pf-candle-scale-your-craft

Hannah Mendoza created oat milk, superfood latte blends designed to help manage mood, energy, and stress levels. Clevr Blends’ first investor, Meghan Markle, helped the company shake up the instant beverage industry. For more on Clevr Blends and show notes: https://www.shopify.com/blog/clevr-blends-traveling-bar-investors?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcastUnderstand your customers’ journey better by filling out our target personna journey map, available for FREE download: https://bit.ly/44AnjWT

Shock Surplus helps unique drivers reach their own car goals by offering premium shocks and suspension parts for any car. Based in Los Angeles, California, Sean Reyes founded Shock Surplus back in 2014 and now operates one of the largest companies in the automotive industry, reaching a little over $25 million in revenue each year.For more on Shock Surplus and show notes: https://www.shopify.com/blog/shock-surplus-automotive-industry-meets-tech%20?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast