The Duct Tape Marketing Podcast

How to Help Your Local Business Get Found Online written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Blumenthal Podcast Transcript People say a lot of things about SEO – it's dead, it's all tricks, it's too hard. Here's the thing – SEO, including and maybe especially local SEO, is certainly not dead – it's more alive, necessary and vibrant than ever. It has shifted to become more of an […]

How to Get More Time Back In Your Work Week written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mandi Ellefson Podcast Transcript My guest for this episode of the Duct Tape Marketing Podcast is Mandi Ellefson, a scalable freedom strategist and founder of The Hands-Off CEO. She and I discuss how to find time, how to free up time, and how to get greater focus in your business that will […]

The Value of Discoverable, Shareable, and Useful Content written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Creating Useful Content There's no way around it, there are a lot of marketing channels today. I'm counting eighteen as of now (which can obviously change very quickly). When I started my business we had six or seven ways to reach our prospects and customers. A lot has changed. […]

How to Attract Customers and Keep Them Forever written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Joey Coleman Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Joey Coleman. He is Chief Experience Composer at Design Symphony. He and I discuss his new book, Never Lose a Customer Again, which discusses the 8 phases your customer has the potential to travel through as part […]

Does Everybody Need to Write a Book to Be Successful? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Tucker Max Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Tucker Max. He is the co-founder of Book In A Box, a company that turns ideas into books, and four-time, New York Times Bestselling Author. He and I discuss writing books and how they impact your […]

A Story On How to Create Influence written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Bob Burg Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Bob Burg. He is a sought-after speaker at company leadership and sales conferences on topics at the core of his series of Go-Giver books. He and I discuss the newest book in the series, The Go-Giver […]

How to Build a Small Business Brand Through Design written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brad Bouse Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Brad Bouse. He is the co-founder of Lightboard, a company that delivers great design for sales and marketing teams. He and I discuss the role design plays in brand development and how to master it. For […]

How to Create Content That Stands Out and Gets Results written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Garrett Moon Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Garrett Moon. He is the CEO and co-founder of CoSchedule, the web's most popular marketing calendar and the fastest growing startup in North Dakota. He and I discuss his new book, 10x Marketing Formula. Ranked as […]

Tips for Starting a Successful Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Colleen DeBaise Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Colleen DeBaise. She is a business journalist, author, podcast host at The Story Exchange, and contributing editor at Inc. She and I discuss her new book Start a Successful Business: Expert Advice to Take Your Startup […]

How to Tap Into the Subscription Economy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Anne Janzer Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Anne Janzer. She is an award-winning author and non-fiction writing coach who has written books like The Writers Process and The Workplace Writer's Process. She and I discuss her book, Subscription Marketing: Strategies for Nurturing Customers […]

How to Build Your Team, Plan Your Exit and Create Your Legacy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Scot Hunsaker Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Managing Partner of Ardent, Scot Hunsaker. Ardent's mission is to help CEOs and Business owners prepare for their ultimate transition with a particular focus of teaching employees how to think like owners. He and I discuss […]

Using Your Personality and Authentic Self to Build a Platform written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Chris Ducker Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Chris Ducker. He is a serial entrepreneur and keynote speaker who has been on this show before when we talked about his bestselling book Virtual Freedom. He is also the host of the Youpreneur podcast […]

Stop Networking and Start Focusing on Relationships That Matter written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Scott Gerber Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Scott Gerber. He is the co-founder and CEO of The Community Company as well as Young Entrepreneur Council (YEC) and Forbes Councils. He and I discuss his new book, Superconnector: Stop Networking and Start Building Business […]

Facebook Advertising and Engagement for Small Businesses written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Facebook Advertising Facebook advertising for small business is a hot topic, and it's gotten even hotter since Facebook's been in the news lately talking about limiting people's organic reach. This is something that's been going on for a couple of years, and I think that this whole political storm […]

How to Successfully Run a Business as a WordPress Consultant written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Troy Dean Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Troy Dean. He is an online speaker, coach, consultant, podcaster, and founder of WP Elevation. He and I discuss the consulting world of WordPress and why WordPress just keeps getting better and better. Dean specializes in […]

How a Virtual Assistant Can Save Your Sanity and Grow Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jess Ostroff Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is Jess Ostroff. She is the Founder and Director of Calm at Don't Panic Management, the first virtual assistant agency to embody a people-first approach to virtual assistant success. She and I discuss her new book, […]

Content Marketing is About Customers, Not Keywords written by John Jantsch read more at Duct Tape Marketing If you liked this post, check out our Guide to Content Marketing for Small Business. Marketing Podcast with John Jantsch About Content Marketing for Small Business I've had content marketing for small business on the brain recently so I thought I'd write about it today. "Boy, there is a topic that hasn't been covered recently," said nobody […]

The Evolution of Networking and How It Can Benefit Your Business Today written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Corcoran Podcast Transcript My guest for this week's episode of the Duct Tape Marketing Podcast is John Corcoran. He is a lawyer, former writer in the Office of Presidential Letters and Messages for the Clinton administration and former speechwriter in the California Governor's office during the Davis administration. He and I discuss networking […]