Knowledge@wharton

While many companies are scrambling to gain competitive advantage by finding ways to innovate using technology the film industry -- as characterized in Scott Kirsner’s book Inventing the Movies -- has had a century-long history of shunning innovation and eschewing technological progress. Subtitled Hollywood’s Epic Battle Between Innovation and the Status Quo from Thomas Edison to Steve Jobs the book is a case study in the difficulties of introducing technological change in an industry that carefully guards its well-entrenched business models. See acast.com/privacy for privacy and opt-out information.