Knowledge@wharton

Tuning in a Post-merger Strategy: Sirius XM Must Cut Costs and Build Its Case

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Sinopse

Now that the FCC has approved a merger of the two satellite radio companies Sirius XM’s big challenges are to stop the flow of red ink and settle on a strategy to compete with the myriad of other portable music providers. Says one Wharton professor: ”They may have one more shot at a Hail Mary pass.” See acast.com/privacy for privacy and opt-out information.