Knowledge@wharton

Nancy Mahon doesn’t consider herself a glamour girl but she believes in the power of lipstick -- Viva Glam shades 5 and 6 in particular. Mahon is a senior vice president of MAC Cosmetics and executive director of the MAC AIDS fund which last year donated $20 million to programs in 57 countries. During a recent Wharton Leadership Lecture Mahon offered her perspective on what it takes to launch and sustain a successful corporate social responsibility program. See acast.com/privacy for privacy and opt-out information.