Knowledge@wharton

Two recent events have rocked the publishing world. First The New York Times said it would abandon the practice of providing free online content and start charging regular readers beginning in 2011. And second Apple’s much-hyped tablet -- the iPad -- made its appearance. What implications will the Times’ decision have for newspaper publishers and other providers of free online content? How will the iPad re-define what a book means as well as how it is produced marketed and delivered? Wharton professors Peter Fader and Stephen Kobrin weigh in. See acast.com/privacy for privacy and opt-out information.