Knowledge@wharton
A Consumer Psychologist Looks at Why Customers Buy
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:25:11
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Sinopse
In retail the key to finding out what sells lies less in Big Data and more in consumers’ heads says retail psychologist Vanessa Patrick. See acast.com/privacy for privacy and opt-out information.