Badass Direct Sales Mastery

About Kimberly Weitkamp: She is a Conversion Copywriter, Marketing Strategist and Podcaster. As the creator of The Audience Converter Method and the host of The Audience Converter Podcast for community leaders, she helps community leaders, coaches, and course creators convert their audience from strangers to loyal fans. Kimberly works with her clients to put the right message in front of the right person at the right time, especially, in emails. She loves talking marketing, travel, and all things sci-fi.  In this episode, Jennie and Kimberly discuss:What is copywriting? For people who are “not good writers” Presenting your genuine selfAlternatives to product-focused marketingKey Takeaways:Copywriting can be another term for marketing writing - it’s when you put your message in front of the people that want to buy from you and asking them to take that next step. There’s no such thing as “marketing speak”, when you’re make a copy for your brand or business, use your genuine voice, be authentic.  When you put ou