Order Of Man: Protect | Provide | Preside

The ability to market – not just your product, but yourself – is a crucial skillset if you have the desire to be successful. Unfortunately, most men equate “marketing” with simply “selling” then wonder why they lose trust, credibility, and authority with potential customers, partners, and other relationships. But if you want to succeed, you’re going to have to learn to build trust, credibility, and authority with those around you. And, I can think of few men as qualified to talk with us about that than Hans Molenkamp who has worked with brands like Osiris Shoes and Monster Energy, and men like Jocko Willink, Conor McGregor, Daniel Cormier, to name a few. Today we talk about the power of community, being passionate versus fanatical, offering value through creation, and how to brand and market yourself well. SHOW HIGHLIGHTS Old school values Building a knife brand Increasing visibility Your brand profile Playing the long game Creative thinking Smart marketing Building your Credibility Cultivating relationships