Ppcpodcast

Q1 2018 Paid Media Benchmark Report: https://www.adstage.io/resources/q1-2018-ppc-benchmark-report/ Facebook Suspends Some 200 Apps in Data-Abuse Investigation Following the Cambridge Analytica scandal, Facebook has suspended some 200 apps for suspected misuse of users’ information. Mark Zuckerberg said that Facebook would continue to examine tens of thousands of apps that collected large amounts of user data. Twitter Announces Global Change To Algorithm Twitter will now use behavioral signals -- how users react to a tweet -- to assess if an account is “adding to or detracting from conversations.” For example, if an account tweets at multiple other users with the same message, and all of those accounts either block or mute the sender, Twitter will recognize that the account’s behavior is bothersome. Snapchat Starts Showing Six-Second Ads That Viewers Can’t Skip Voluntary ad viewing no more. The first forced-view ads, meaning they can’t be skipped, started popping up on Snapchat this week. The new ads onl