Reinventing Professionals

I spoke with Steve Matthews, the founder of Vancouver-based Stem Legal, which helps lawyers with SEO optimization and coordination of their social media efforts, about the usage of LinkedIn by legal professionals. In tracking the tool for over a year, Matthews found that about 100,000 members of the legal industry worldwide maintained LinkedIn accounts in April of 2008 At the beginning of June, the number of lawyers on Linkedin increased to over 800,000. He offers insights on that rise and suggestions for taking advantage of LinkedIn to help raise your profile.