Reinventing Professionals

I spoke with Mark Britton, founder and CEO of Avvo.com, one of the leading online legal websites with 1.5 million unique visitors per month. Britton, a co-blogger on this site, and I discussed Avvo's history, its rapid growth, and the ways in which lawyers can benefit from its services. One of my favorite quotes from the conversation is: "We get lawyers tons of business! Avvo is just a fantastic place for lawyers to set themselves apart and attract new clients - all for free."