Grammar Girl Quick And Dirty Tips For Better Writing

1221. This week, we talk to Roger Kreuz, associate dean at the University of Memphis, about the "maxxing" craze. We look at how it started with min-maxxing in 1990s gaming culture, how looksmaxxing spread from the manosphere, and why it isn't quite a suffix. Then we look at what that second X is doing, why "Nixon-maxxing" might be peak maxxing, and why a brand picking up your slang usually kills it.Find Daniel and Chris on LinkedIn, and more about their projects at Perfectit.com.Save the date for Grammarpalooza — The Game Show: Thursday, September 24 at 5 p.m. PT / 8 p.m. ET.A hearty thank-you to our Keepers of the Commas and one Immortal on Patreon. We appreciate your support!Larry RosenblumMahala RussellGeorge WilsonLaurel PaulLinda CoxBirna Anna BjörnsdóttirMarlen Ruiz