Rework

Showing off your product in real time, with real customers, changes everything. In this episode, Jason Fried and David Heinemeier Hansson walk through why 37signals has been hosting live demos and Q&A sessions since the Basecamp 5 launch, what makes the format work, and why being accessible and unafraid of your customers is underrated.Key Takeaways00:10 – How (and why) 37signals is embracing live sessions with customers07:47 – Why showing beats telling when it comes to your own product13:47 – Being open about what you don't know16:16 – Showing work in progress without fear17:42 – Learning to show off what you built with confidence19:56 – People choose who they do business withLinks and ResourcesRecord a video question for the podcastWatch The REWORK podcast on YouTubeBasecamp is the no-nonsense project management system. Sign up for free at Basecamp.comHEY is a fresh take on email. Sign up for a 30-day free trial at HEY.comFizzy is a modern spin on kanban. Sign up for free at fizzy.doBooks by 37signa