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Sinopse

The world changed, and nobody told you. Value posts on LinkedIn don't work anymore. Generic outreach gets ignored. Your prospects are siloed off and shutting everyone out. But they're still listening and they need your help. The problem isn't you. It's how we're all communicating now. I spent the past nine months figuring this out with my clients, and today I'm sharing what actually works when people have changed how they pay attention. If you're struggling to get customers, students, or even your own kids to listen, this might be the most practical episode you hear all week. Featured Story Sunday I was cruising A1A on my 2024 Harley with my wife on the back. It was 84 degrees in Daytona. Today it's 34. That's Florida for you. But what really matters is what happened after that ride. I've been working with a client who's a coach trying to get prospects. He's posting value content on LinkedIn like everyone says to do. Except it stopped working about 18 months ago and nobody told him. Sound familiar? I wrote