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You've got clarity. You know what you want. But do you actually understand what's driving the whole thing? Most people focus on goal-setting and never dig into the psychology underneath. Today I'm breaking down five principles that drive every outcome you're chasing. This is mastermind level thinking that applies everywhere. Your business. Your employees. Your kids. Your personal goals. Once you understand these fundamentals, your goals stop being struggles and start becoming systems that actually work. Fair warning: you might need to listen to this one a few times. Featured Story I've got a friend who's about to run across Death Valley. We're talking 140 miles through Badwater in 130-degree heat with 25,000 feet of vertical climb. Yesterday I asked him what his outcome was. He said he needs to climb the mountain because that's part of the route. I stopped him right there. That's not your outcome. Your outcome is to break the world record. If you climb the mountain, great. But you might get tired on th