Travel Agent Chatter | Starting And Growing Your Travel Agency
5k group booking fee. 6.5k retainer w/50k min annual spend. Content marketing. Meet Courtnie
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 1:28:43
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Sinopse
****** Transcript + Show Notes: https://har.news/vol29Special thanks to today’s sponsor: CaffeineToday’s guest is a former professional fundraiser who put those skills to work and went from travel being a part time job on the side in 2017 to full time in June 2018. Here’s the thing to know though. Even with $2.5M in sales, that’s not the metric our guest watches. This travel advisor has niched down into groups—both destination weddings and celebrations groups—with a minimum of 10 rooms and an average spend of $500-1000 per guest, per day. The metric she does watch is the steady income that comes from her group booking fee of $5,000 per group and the 18 clients that are in her VIP club where there is a $6.5k a year annual retainer that has a minimum annual travel spend of $50k, and that doesn’t include air. For today’s guest, commission is just icing on the cake. Courtnie Nichols is a study in crafting the business of your dreams by thinking about what you want out of life and reverse engineering your business