Techbuzz China By Pandaily

In episode 37 of TechBuzz China, co-hosts Ying-Ying Lu and Rui Ma dive into the world of WeChat Mini Programs. Arguably some of the biggest innovations to come out of the Chinese internet, Mini Programs have no real Western equivalent. Ever since it was launched three years ago on January 9, 2016, the Mini Programs function, which is still in an experimental stage, has been touted as a key direction for WeChat. Rui and Ying-Ying begin by exploring the origin story of Mini Programs. They explain that, back in 2016, it was not immediately clear to the WeChat team what to do with the product after its launch. WeChat was observing that while the Official Accounts system was taking off, the main issue was that these accounts were not built to properly handle transactions. So Allen Zhang and his team began to ask themselves if there was something heavier than an Official Account but lighter than a native app that they could make to help businesses transact online, inside of WeChat. The goal was to create something