Thrive By Design: Business, Marketing And Lifestyle Strategies For Your Jewelry Brand To Flourish And Thrive

“I feel like I spend more time on content creation than making Jewelry.” If that line resonated with you - you’re not alone. Creatives often reach out to me expressing that they want to spend more time working on their Jewelry instead of writing, editing, and producing their own marketing content. I heard you loud and clear - so I reached out to Phil Vilk, an agency owner who specializes in marketing with User Generated Content - using your customers instead of yourself for content creation. In this episode, you’ll learn:  [0:00] Latest news and announcements [03:23] How Phil went from hating agencies to starting one himself [06:44] What should the customer say to create the best testimonial? [08:38] The ethics and legality of incentivizing customers for testimonials. [09:40] How much should you budget to pay for customer reviews? [12:49] Using JotForm to get the videos, display terms & conditions, and turn reviewers into affiliates [15:00] The 7 elements of a good customer testimonial (incl