Creative Warriors

In this episode of the Self-employed Life, I had the pleasure of speaking with Lisa McLeod, author of  best seller Selling with a Noble Purpose: How to Drive Revenue and Do Work that Makes You Proud,  along with four other exceptional books, about the importance of having a noble purpose in business. We discussed how making helping people the mindset of a business will not only provide a better life for the client, but also creates a more successful business and personal life. Lisa stated that people in business whose purpose is to help as many people as they can as best as they can are more successful than those that are in it just for money.  Lisa McLeod is the global expert on purpose-driven business. She is the author of five books, including her bestseller: Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud.  Lisa has spent two decades helping leaders increase competitive differentiation and emotional engagement. She developed the Noble Purpose methodology after her researc