Ben Greenfield Fitness: Diet, Fat Loss And Performance

It's time for a serious geek out on all things ketones, ketosis, ketone esters and more!         My guest on today's show, Geoffrey Woo, is co-founder and CEO of H.V.M.N. — Health via Modern Nutrition. He is also the host of the Health Via Modern Nutrition Podcast, a health & performance podcast that recently broke 4 million downloads. H.V.M.N. helped popularize ketones as a food group beyond fats, proteins, and carbohydrates and makes foods & supplements for metabolic performance and health.       H.V.M.N. fuels some of the world's top performers, athletes, and military service members. Geoff is an avid self-experimenter who’s done a 7 day water-only fast, inspired thousands under the COVID-19 lockdown to push themselves with positive challenges by completing the Crossfit Murph workout for 45 days in a row, and studies the optimization of human performance — at the individual scale, the team scale, the organization scale, and at the civilizational scale. He holds a BS with Honors and Distinction in C