Big Money Stylist

Creating a Cult-Like Following Within a Commission Salon | Episode 219

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Sinopse

How would you feel if you had an insanely loyal clientele in a commission salon where a stylist can go to anyone and know they’re going to get an amazing service? Pretty damn good right?! Well, in this episode, Krystal Coit is sitting down with DKW Styling Salon’s Client Retention Queen Jacqui Veta chat about what it really takes to build a loyal following as a commission artist in the hair industry. Jacqui walks us through her journey, starting from days of assisting and learning different hair extension methods to making the big decision to switch from being a rental stylist to a commissioned at DKW Styling in Laguna Beach. Krystal and Jacqui keep it real, talking about why being authentic, providing consistent client experiences, and clear communication are so so important to building a loyal clientele. Jacqui even shares her own experiences with managing client expectations, the importance of saying no for the health of the client's hair, and how to stay professional yet personal on social media. They

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