Content Strategy Interviews

Sana Remekie The emergence of modular web architectures and complex digital experiences has created a need for new content-management practices and for new enterprise tools. One of the most pressing new needs is the ability to orchestrate the assembly of content elements, which may come from a variety of sources and be used in a variety of distribution channels. Sana Remekie started her company, Conscia, to help large enterprises deal with these new challenges. We talked about: her work at Conscia, where she is the CEO and co-founder the rise of digital experience platforms (DXPs) and the subsequent arrival of "best of breed" headless and decoupled microservices and the ensuing need to unify and connect them how content presentation is managed in a complex, multi-sourced, composable stack the emergence of "digital experience composition" (DXC), a way to gather content from different systems for display on a web front-end Conscia's focus on digital experience orchestration (DXO) over DXP the u