Navigating The Rise

This week we have the opportunity to speak with Jerry Liu.  Jerry is a full time digital content creator and currently have more than 130K subscribers on YouTube, 181k subscribers on Facebook. Having spent time in journalism, PR, and more than 10,000 hours in the digital media space, Jerry carry unique communications experience in traditional and digital media and offer a unique blend of passion, energy, and focus to his works and to clients and employers. Jerry started his first YouTube channel (called JerryLiuFilms) for fun, but it developed into multiple brands. Since 2011, He gained more than 30 Million views and partnered with Multi-Channel Networks like Fullscreen and BBTV. Besides YouTube, he also experimented with other digital media platforms.  He also put videos on YouKu and Bilibili, two of China's biggest video content sites, and gained more than half-a-million views on those Chinese site. I've also tested Vine, Twitter, and Instagram. Jerry mentioned that he learned how to use metrics t