Badass Direct Sales Mastery

About Bethany George: Bethany is the Founder and CEO of The Follow Up Boss. From a young age, she has always been an entrepreneur. And as an adult struggling to understand the secrets to sales success, she realised that underlying all success is a solid network of interpersonal relationships. She has since expanded on that idea to unlock the secrets to accelerating business growth, business growth, creating powerful partnerships, and simplifying the sales process.In this episode, Jennie and Bethany discuss:The power of personal interactionsFollow-up is key.The sales stagesKey Takeaways:Relationships and trust do not just happen overnight. It takes multiple touches, genuine interactions, and engaging people on a journey.People don't follow up for three reasons: they're scared of rejection, they don't know what to say, and they forget. Make use of tools such as contact mapping - success lies in following up.It is essential to get a clear understanding of the stages your future customers go through before they m