Sinopse
A blog on startup growth/internet marketing, productivity, startups, and entrepreneurship. Get ACTIONABLE insights from top tier entrepreneurs and Eric as he grows his marketing agency, Single Grain.
Episódios
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How Long Does it Take to Be Successful in Business?
26/11/2019 Duração: 05minAre you thinking about taking the leap into starting your own business, but not sure if it will work out? Are you running a business and not seeing success yet? Tune in to hear Eric Siu share his business philosophy around how long you should expect until your business takes off. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu
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Ahrefs’ CMO and Product Advisor Tim Soulo Proves That Content Marketing Sells
24/11/2019 Duração: 41minHey everyone! In today’s episode, I share the mic with Tim Soulo, the CMO and Product Advisor for Ahrefs. Tune in to hear why Ahrefs depends on content marketing to sell its product, how they came to have more backlinks than their competitors and how this keyword ranking company does its SEO. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect With Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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How The Price is Right Got Alex Banayan on Forbes’ 30 Under 30 List
23/11/2019 Duração: 36minHey everyone! In today’s episode, I share the mic with Alex Banayan, the author of The Third Door. Tune in to find out how Alex got to be featured on Forbes’ 30 Under 30 list, to hear the life-changing advice given by the President of Microsoft and to learn how a public speaker can make up to $100,000 per event. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect With Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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How This $100M Company Does Marketing
22/11/2019 Duração: 13minCurious to learn what makes good marketing? On a quest to answer this question, we turned to one of the most well established online brands in the world to discover the digital marketing strategy behind the app and how marketing works for Asana. Tune in to hear Eric Siu shares his insight into Asana's website to look deep at one of the best marketing campaign strategies around as well as use Asana's content marketing strategy to provide a marketing plan example for those of you listening at home. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu
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Why Data is the Future of SEO
20/11/2019 Duração: 05minIn 2020, the same SEO techniques and SEO hacks that used to work for 2019 are going to change, but if you are prepared for what is changing in SEO you can dominate the future of marketing by playing smart. Tune in to hear Eric Siu share how to grow website traffic in 2020 and plus new SEO strategies for using data to dominate and more! Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu
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How Former Apple Employee Guy Kawasaki Passed the ‘Steve Jobs’ Test and Later Became Chief Evangelist of Canva
17/11/2019 Duração: 28minHey, everyone! Today I share the mic with Guy Kawasaki, author of Wise Guy: Lessons from a Life and the Chief Evangelist for Canva. Tune in to hear how Guy passed the "Steve Job test” (and what that is), what the difference between evangelism and sales is, and why building a brand might not be the right focus. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect With Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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The Alter-Ego Effect Author Todd Herman on What Corporate Leaders and Professional Athletes Have in Common
16/11/2019 Duração: 36minHey everyone! In today’s episode, I share the mic with Todd Herman, author of The Alter-Ego Effect. Tune in to hear how Todd built his career by helping athletes improve their performance, how he’s now helping corporate leaders in much the same way, and why developing an alter ego can help you level up your business and career. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect With Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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How to Create Ads that Convert More Sales
14/11/2019 Duração: 09minLooking for the latest advertising strategies? The best tricks to optimize your campaigns for converting more sales is to improve your copywriting. Tune in to hear Eric Siu go over how to get inspiration from other campaigns for the best results in your 2020 Google Ads campaigns. Follow these strategies and you'll be ahead of the competition. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu
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The Best Marketing Careers for 2020
13/11/2019 Duração: 05minAre you ready to start your digital marketing career and wondering which specialty to focus in? How do you set yourself up to find a great job in 2020? Tune in to hear Eric Siu share his favorite jobs in marketing for 2020, the different marketing specialties out there plus let you in on how to get a good salary! Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu
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How CoSchedule’s Co-founder Garrett Moon Started the Company with Only 4 People
10/11/2019 Duração: 35minHey everyone! Today, I share the mic with Garrett Moon, one of the Co-founders of CoSchedule, a marketing management platform. Tune in to hear about Garrett’s 10 years' experience in the advertising/marketing industry, how he believes he’s solved the makeshift marketing problem and why it’s important to have a separate growth marketing team from the content marketing team. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect With Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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How CEO David Barrett Gained 6 Million Users for Expensify Through Word-Of-Mouth Advertising
09/11/2019 Duração: 35minHey everyone! In today’s episode, I share the mic with David Barrett, CEO of Expensify, the world’s leading application for expense management with 6 million users. Tune in to hear David share why Expensify relies only on word-of-mouth advertising, why he believes that focusing on top-line revenue growth isn’t actually good for business, and how the Expensify team proved the naysayers wrong when they said the business couldn’t scale. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect With Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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How Nike Does Marketing: How Nike Ranks #1 on Google
07/11/2019 Duração: 09minExcited look inside one of the best marketing campaign examples out there? Curious to learn what makes good marketing? On a quest to answer this question, we turned to one of the most well established online brands in the world to discover the digital marketing strategy behind the brand and how marketing works for Nike. Tune in to hear Eric Siu share his insight into Nike's website to look deep at one of the best marketing campaign strategies around. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu
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How to Get Your First (Paid!) Speaking Gig
06/11/2019 Duração: 05minDo you think you have what it takes to start getting paid to speak? Not sure how to get started? Getting speaking opportunities starts opening up a lot of doors and opportunities. Tune in to hear Eric Siu share his favorite tactics to help you learn to speak at conferences and score paid speaking gigs. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu
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How Founder Mike Roberts Started With Only $3K But Grew SpyFu To $7M ARR and 11K Customers
03/11/2019 Duração: 34minHey everyone! In today’s episode, I share the mic with Mike Roberts, the founder of SpyFu and Nacho Analytics, software that is called the “Holy Grail of Competitive Intelligence”. Tune in to hear how Mike built SpyFu with only $3,000, why historical data matters when it comes to digital marketing and how the company was able to make over $7 million in annual revenue. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect With Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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Why Moz Founder Rand Fishkin Stepped Down from a $50M Biz to Start His Own Software Company
02/11/2019 Duração: 42minHey everyone! In today's episode, I share the mic with Rand Fishkin, the Co-Founder of SparkToro, a service that helps you find all the proper outlets through which to reach your target demographic. This is his second time being a guest on Growth Everywhere! Check out the first episode with him here! Tune in to hear Rand talk about why the “Wizard of Moz" decided to leave Moz, how he helped grow the company 50% YoY, how he started his own software company a month later, and why the venture model may not work for every company. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect With Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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Marketing Lessons I Learned From Running a Software Company
01/11/2019 Duração: 07minHave you ever wondered how to become a tech founder? Starting a software company isn't as hard as you might think - the hard part is actually in marketing it. Tune in to hear Eric Siu share his thoughts on how to start a software company and the lessons he learned along the way to start a tech company. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu
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Why Work Life Balance is a Deadly Illusion
29/10/2019 Duração: 05minAre you bringing baggage from your personal life into your work life? How do you make your work and your life harmonize with each other? Tune in to hear Eric Siu share his philosophy on how to overcome work life balance and start living with Jeff Bezos' style of Work Life Harmony. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Leveling Up on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu
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How Consulting.com Founder Sam Ovens' Course-Based Services Brought in $34 Million Last Year!
27/10/2019 Duração: 33minHey everyone! In today’s episode, I share the mic with Sam Ovens, CEO and Founder of Consulting.com, which helps people build successful consulting businesses. Tune in to hear how Sam Ovens quit the corporate world to start his own SaaS company, why he transitioned from consulting to running a course-based business for entrepreneurs and why he thinks that it’s a myth that in order to be successful you need to book speaking engagements, network, and post on social media constantly. Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @EricSiu
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How Unbounce Reached $30 Million in Revenue by Going Upmarket and Using Word-of-Mouth Marketing
26/10/2019 Duração: 29minHey everyone! In today's episode, I share the mic with Rick Perreault, the CEO and Co-Founder of Unbounce, a landing page building tool that makes it easy to build and test landing pages quickly. This is his second time being a guest on Growth Everywhere! Check out the first episode with him here! Tune in to hear Rick’s thoughts on how Unbounce brought in $30 million this fiscal year by going upmarket, why organization is a challenge for his growing company and how word of mouth is what drives conversions for them. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect With Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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Peloton's One Mistake in Their Perfect Marketing
25/10/2019 Duração: 14minPeloton's marketing campaign is one of the best we've seen - except for one big problem. Tune in to hear Eric Siu critique and score Peloton's paid media, content marketing, SEO, conversion rate optimization and general marketing. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu