Growth Everywhere | Entrepreneurial Stories | Business Lessons

In this episode, Eric talks about why short and powerful emails can double your open and response rate in no time.  Find out how to write impactful headlines and how to not be annoying when doing a follow-up! TIME-STAMPED SHOW NOTES: [00:00] - 5 steps to getting your cold DMs and emails read GUARANTEED! [00:30] -Why Personalized emails have a higher open and click-through rate? [01:05] - Email Headline Tips and Tricks! [01:36] - What’s the most ideal email length? [01:58] - Why you should ALWAYS do a follow-up email [02:30] - How to give an irresistible offer - 100% Response Rate Increase   Leave Some Feedback:   What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed   Connect with Eric Siu:    Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram Learn more about your ad

In this episode, Eric talks about all the lessons I've learned in 10 years of Podcasting Discover how to grow your audience and downloads, and What is the most important thing you should optimize when starting a Podcast. Stay with us till the end to find out! TIME-STAMPED SHOW NOTES: [00:00] - Exposing My 70M download podcast marketing strategy [00:48] -My FIRST year of podcasting (How many Podcast Downloads did I make in a year) [01:19] - Growing through other Podcast (Collaboration Tips)[01:36] - What’s the most ideal email length? [02:05] - Being consistent is IMPORTANT in growing your podcast![02:50] - Be Unique (How to make your podcast STANDOUT) [03:46] - What you should optimize as a Podcast Beginner Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu:  Gro

In this video, I’ll answer the question if marketers should measure everything.  Last time, my post about this got over 344,000 impressions on Linked In. So watch until the end of the video and let’s settle this! TIME-STAMPED SHOW NOTES: [00:00] - Should marketers measure EVERYTHING? [00:30] -My LinkedIn Post about this went VIRAL  [01:12] - Let’s talk about ‘Diminishing Returns’ in business [02:15] - What can you measure at a high level? (Marketing standpoint) Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed   Connect with Eric Siu:    Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Eric talks about the most in-demand marketing skills and sought-after professional positions that you should check this 2022.  Marketing is getting harder and harder, and every company needs all the creative minds now more than ever! TIME-STAMPED SHOW NOTES: [00:00] - Top 7 Marketing Careers for 2022 [00:30] -Why do companies need a ‘Social Media Manager?’ [01:05] - Marketing Strategist Tips 2022 [01:36] - How to be a Marketing Manager? (Career Tips) [01:58] - Is SEO Specialist on demand right now?  [02:30] -What Does Product Marketing Manager Do? [03:08] - Tiktok and Youtube Shorts Editor: In demand Job?! [03:35] - Is Data Analysts still a thing? [03:54] - You need to be creative for this job! (Creative Lead)   Leave Some Feedback:   What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed

In this episode, Eric talks about how Paid Media, and Marketing in general, are changing! Currently, artificial intelligence plays a big role in our automated world. As a marketer, find out what you should do! TIME-STAMPED SHOW NOTES: [00:00] - Paid Media is Becoming A COMMODITY! Here’s Where Marketing Is Going Long Term [01:05] -Why do Google, Facebook, and Amazon focus on investing in AI Companies? [01:50] - The Future of Paid Media [02:50] - Two Things That Matter Most in Paid Media (What Marketers Need to Know) [04:07] - How to react with these rapid changes in Marketing? (Becoming a Tecate Marketer) Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu:  Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram Learn more about

It’s about time we started to move away from the reactive sick-based medical system to a more proactive health-based model. Our guest today is committed to providing people with preventative healthcare through his insurance company, Fountain Health. Robert Rossiter is the CEO of this breakthrough health insurance company and works with the likes of Tony Robbins and Peter Diamandis. In this episode, we learn more about his noble mission and what, precisely, is included in Fountain’s transformative health plans. We discuss the most exciting medical breakthroughs of today and how Fountain intends to bring these breakthroughs to the general public. Rob shares his background and explains how his upbringing informed his value system, like his priority for preparation and the value he gleans from challenges that arise.  Tune in to find out more about the potential of insurance to create sustainable change and prevent disease, not withholding, of course, Fountain’s approach to marketing. TIME-STAMPED SHOW NOTES: [00

If someone were to ask you about the state of your cash flow, would you be able to give an accurate response? According to today’s guest, Alan Miltz, most companies misunderstand their cash flow, and as a result, they don’t grow at the pace that they should. After seeing so many businesses unknowingly grappling with the same problem, Alan decided to found Cash Flow Story, a company that helps you optimize cash flow to help you improve your profits and reach new heights in your valuations. In our conversation, Alan breaks down the concept behind his method called The Power of One and how it has helped companies 40x their valuation. We discuss how daily 1% percent changes can transform your company and the typical amount of time it takes to see results after implementing The Power of One. Alan also unpacks the reasoning behind his motto “revenue is vanity, profit is sanity, cash is king” and why The Power of One will put your valuation on steroids. To learn more about this essential topic, make sure you tune in

In this episode, Eric talks about the ultimate SEO tips to rank #1 in 2022. Find out how to make your content stand out for increased traffic, search rankings in Google, and even conversions! TIME-STAMPED SHOW NOTES: [00:00] - How to Rank #1 on Google: SEO Tips 2022 [00:33] - How to make your content stand out (Content Ideas For Beginners) [02:14] - Top Reasons Why Content TITLE matters [03:07] - How to get more clicks on Google? Improve your Information Gain! [03:44] - The Ultimate Guide on Pillar Content [04:27] - Help your business stand out with Google My Business [04:56] - Google Search Console: The Most Powerful SEO Tool [06:03] - How to make people STAY longer on your website [06:33] - SEO tips on guest posting/ Parasite SEO  [07:20] - Mergers and Acquisitions: SEO Perspective Leave Some Feedback:   What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Su

In this episode, Eric talks about the best strategy for building the perfect team for your company! Find out what are the main things you need to consider and how you can use Dr. Adam Grant and Ray Dalio’s PrinciplesYou - a proven tool that aims for personal and organizational success! TIME-STAMPED SHOW NOTES: [00:00] - How to build the BEST marketing team for your Business [00:45] - Key points you should look for as an employer! (Job Hiring Tips 2022) [02:34] - Why Linked In is the best platform for HIRING people! (CEO Tips for Recruitment) [04:15] - TOP questions you should ask during the hiring interview!  [04:27] - Our HIRING strategy in finding Rock Star Marketers! [05:30] - PrinciplesYou, This personality test will help you find the right people! Leave Some Feedback:   What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes

One of the biggest challenges of conducting effective marketing is that it can be virtually impossible to be certain which of your methods are getting you positive results. Today on the show, we get together with Sam Parr, Founder of The Hustle and host of the podcast My First Million, to discuss what he’s learned about impactful marketing and why growing a podcast following is so challenging. We discuss the challenges of marketing across different mediums, as well as effective strategies for increasing your reach and creating exceptional content. Tune in for a special episode brought to you by Leveling Up Live on how to grow your podcast, and much more! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:15] Today’s episode is brought to you by Leveling Up Live, learn more at https://live.levelingup.com/. [00:30] Get to know Sam Parr and his podcast called My First Million.  [00:50] Learn about The Hustle, a daily bu

Join us as we broadcast Noah Kagan's recent talk about insights into NFTs and passive income! Noah makes a clear point about his philosophy towards sustained success, how we can think about this concept when starting out on a new venture, and he also underlines the values of clarifying your target customers as much as possible. Tuning in, listeners will hear Noah share his experiences with buying NFTs, and why all his investments are built on the idea of holding forever, and aligning with companies that he personally uses. Towards the end of the episode, Noah even comments about his experiences with ayahuasca, and why confronting difficult challenges is so important for entrepreneurs in today's world. So, to tune in to this great presentation from Noah Kagan! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [01:01] Noah's opening remarks about his experiences with passive income. [01:28] Looking at the growth of AppSumo

There are a host of cultural, environmental, geographical, and personal factors that determine how likely individuals are to become founders and entrepreneurs. And yet, one of the most persistent myths about entrepreneurship continues to be that founders are born rather than made. In today’s episode, we get together with Matt Clifford, CEO and Founder of Entrepreneur First (EF) to discuss the misconceptions around entrepreneurship, and unpack the groundbreaking methods that EF is using to connect aspiring founders with one another in six countries and counting. Tuning in you’ll learn how EF was founded, the methods they’ve used to build their talent networks, and the traits they look for when identifying potential founders. We discuss how entrepreneurship differs depending on the country you’re in and why predetermined paths can often be so unfulfilling. Matt also shares how EF was affected by the COVID 19 pandemic, the rise of remote work, and what this natural experiment taught him about the importance of i

In many ways, the NFT world is still in such an early stage of development that there’s no real playbook that entrepreneurs or creators can follow for building their businesses, especially if they want to scale. Today on the show we get together with Will Weinraub, CEO and Co-Founder at OnChain Studios, to talk about how he originally created Cryptoys as a gift for his daughter, the strategies they’re using to scale their product, and some of the biggest challenges facing entrepreneurs in the Web3 space today. Tuning in you’ll learn about Cryptoys’ partnership with Mattel, how the world-famous toy company is leaning into innovation by embracing digital toys for kids, and why it’s so important to find the right partner to help you build your vision in the Web3 space. We also unpack why storytelling is an essential skill for entrepreneurs to master and reflect on recent developments in the crypto space, including the news that Solana will launch a new smartphone in 2023 and Doodles’ decision to appoint Pharrell

Welcome back to another episode of Marketing School! Today on the show we get together with Chris Walker, CEO of Refine Labs, a company that helps B2B businesses create demand by leveraging top methods that buyers are using, especially through social communities and word of mouth. While many people are under the impression that Refine Labs functions as an agency, their work over the past two years has primarily been focused on researching key questions on how one can use any service business, like an agency, to collect major customer insights. They’ve done detailed research into the type of technology customers are using, the top problems they’re struggling with, as well as how to solve these problems. Tuning in you’ll hear Chris break down their new product, The Vault, which Refine Lab will be launching during Q2 of 2022, the distinction between capturing demand versus creating it, and how to create demand during an economic slowdown. We also discuss the concept of dark social, how to create a B2B marketing

Avalanche is one of the fastest smart contract platforms in the blockchain industry and recently received a staggering $5.2B valuation. Today on the show we sit down With Phillip Liu Jr., Head of Strategy at Ava Labs, the company behind Avalanche, to discuss the company’s recent fundraising efforts and how their unique marketing strategy was able to build brand awareness and raise capital. Tuning in you’ll hear Phillip break down the Avalanche Rush Incentive Program, as well as some key highlights from their most recent summit in Barcelona. Later, Phillip explains the function of sub-networks, how they function in Avalanche, why they are attracting Triple-A games, and what this means for Avalanche. He also shares Avalanche’s plans to scale and what to expect from the company in the coming months. Join us for a thought-provoking conversation on blockchain technology, investment, marketing, and much more! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscri

Today on the show we get together with Kat Cole, President, COO, & Board of Directors at Athletic Greens, to talk about her career, including why she chose to become a key player in the company, and her ten years at Focus Brands. In our conversation, we discuss the mission and values that define Athletic Greens, why their rapid growth rate can be attributed to the merits and quality of their flagship product AG1, and how being bootstrapped has influenced their marketing strategy. Kat unpacks the marketing success they’ve achieved through their long-term partnerships with top thought leaders and creators and explains why their performance marketing strategy has been more conservative than some might think. She also shares her advice for anyone who wants to pursue a similar career in business and champions the values of being a curious, hard-working student who is willing to go out there and gain experience. Kat has had an incredible career and it was wonderful having her on the show. Tune in to learn more abou

In this episode, Eric discusses how it's increasingly difficult to sell out these days, and what you can do about it to level up your NFT Project and overcome this challenge! TIME-STAMPED SHOW NOTES: [00:00] - How To 10x Your NFT Sales [01:04] - 1. Allow List Collaborations [02:22] - Types of Collabs You Can Try [03:00] - Be Creative with Your Marketable Moment [03:26] - Stay Engaged with People [04:25] - Join Other NFT Podcasts [05:12] - Create an Email Lists [06:03] - Go to Events and Connect with People [06:25] - Make Sure Your Team is Ready [06:56] - Make Sure Your Message is Clear   Leveling Up Heroes NFT:

In this episode, Eric talks about why relationship building is important and how hosting a simple dinner with other creators can make a big impact on your NFT Project! TIME-STAMPED SHOW NOTES: [00:00] - If You Do This, You Will Connect With Every NFT Influencer & Be Able to Sell Out Your Project [01:23] - Hosting a dinner with like-minded people (CEO, Founders, Creators) [03:40] - Tip: Make sure everyone is on the same level [05:40] - Have a brief introduction, and be a moderator! [07:30] - Tip: Putting an extra mile means better results.  [08:13] - Help people do business with people!    Leveling Up Heroes NFT:

Hiring an engineer for personalization and driving conversion rates is costly and time-consuming. Luckily the new platform, Mutiny, can give you a jump start without the need to hire any new employees! In today’s episode, Eric interviews Jaleh Rezaei, CEO and co-founder of Mutiny about THE marketing product for 2022: how Mutiny decreases ad costs by 60%+. Tuning in you’ll hear how Jaleh’s talent for engineering, love of marketing, and passion for sales, resulted in a no-code platform that gives customers everything they need to drive personalization on their website. In our conversation, we discuss the inner workings of Mutiny, what you can expect when you sign up and how small changes to personalization can result in unexpectedly high conversion rates. To learn more about Mutiny and its ability to turn your website into your number one revenue channel, tune in today! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:

In this episode, Eric Siu talks about why building the perfect team and hiring the roles you need is imperative to launch an NFT Project that can sustain the community and its purpose for the long-term goal!  TIME-STAMPED SHOW NOTES: [00:00] - Build for the long term [00:54] - 1. Project Manager [01:42] - 2. Community Manager for your NFT Community [02:35] - 3. Social Creator for Organic Content [03:10] - 4. Moderator [03:45] - 5. Influencer Relations [04:28] - 6. Web3 Developer [04:57] - 7. NFT Artist Leveling Up Heroes NFT: