Corporate Warrior: High Intensity Training And Hit Business

Clay Steffee (claysteffee @ gmail.com) is the owner of Imagine Strength and is the Vice President of Engineering and Product Development at Exerbotics. He has worked alongside Arthur Jones in designing Nautilus and MedX equipment, as well as engineering strength equipment for LifeFitness.  In this episode, Clay talks about Imagine Strength’s equipment line, machine modifications, customer support, maintenance tips, equipment recommendations, and much more. Build a thriving strength training studio business For all of the show notes, links and resources - Click Here

Brad Thorpe (brad @ isophit.com) is a multi-patented inventor and CEO of Isophit™, a versatile isometric system for fitness, rehabilitation, and sports performance professionals. Brad is considered as the world's leading expert in isometric strength training with over 29 years of experience in the fitness and performance industry. In this episode, Brad discusses the Isophit™ isometric system, the physiological and neurological benefits of isometrics, dynamic exercise vs. isometrics, and much more. Learn client acquisition and retention strategies For all of the show notes, links and resources - Click Here

Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and the owner of Strong Life Personal Training in Barrington, Illinois. Aside from personal training, Tim offers mentoring, workshops, and seminars for studio owners. In this episode, Tim joins me for Part 9 of our HIT Fundamentals Series where he shares his position on aerobic cardio exercise, HIIT vs. HIT, the distinction between exercise and recreation, and much more. Listen to Parts 1-8: 352 – Tim Ryan – The History and Philosophy of HIT (The High Intensity Training Fundamentals Series) 354 – Tim Ryan – How to Articulate the Benefits of HIT (The High Intensity Training Fundamentals Series – Part 2) 358 – Tim Ryan – Movement Speed (The High Intensity Training Fundamentals Series – Part 3) 360 – Tim Ryan – The Optimal Window for Time Under Load and Time To Concentric Failure (The High Intensity Training Fundamentals Series – Part 4) 361 – Tim Ryan – How to Determine the Optimal Resistance Level (The High Intensity Training Fund

Luke Carlson (luke @ discoverstrength.com) is the founder and CEO of Discover Strength based in Minneapolis, Minnesota. Discover Strength owns and operates strength training studios as well as the Discover Strength Franchise.  In this episode, Luke talks about intentionality in business, different filters for deciding dress code, talk triggers, attire guide, options, and much more. Get marketing strategies to grow your strength training business For all of the show notes, links and resources - Click Here

Tim Ryan (info @ stronglifetraining.com) is the owner of Strong Life Personal Training in Barrington, Illinois. He is a Master Super Slow instructor with certifications from ACSM, ACE, and the Super Slow Exercise Guild. His expertise includes personal training, mentoring trainers, and exercise equipment design.  In this episode, Tim joins me for Part 8 of our HIT Fundamentals Series where he explains the concept of functional training, motor learning, the six factors of functional ability, and much more. Listen to Part 1-7: 352 – Tim Ryan – The History and Philosophy of HIT (The High Intensity Training Fundamentals Series) 354 – Tim Ryan – How to Articulate the Benefits of HIT (The High Intensity Training Fundamentals Series – Part 2) 358 – Tim Ryan – Movement Speed (The High Intensity Training Fundamentals Series – Part 3) 360 – Tim Ryan – The Optimal Window for Time Under Load and Time To Concentric Failure (The High Intensity Training Fundamentals Series – Part 4) 361 – Tim Ryan – How to Determine th

Matt McGunagle (matt @ strengthportal.com) is the CEO and Founder of StrengthPortal, a software platform for personal trainers, gym owners, and multi-location gyms to manage their personal training staff and track personal training services. Matt graduated from Cal Poly SLO as an Economics major with a concentration on Entrepreneurship.  In this episode, Matt walks through the features and core functionalities of StrengthPortal specifically the exercise library, program library, client management, workout tracking and reporting, and much more.    Grow your strength training business For all of the show notes, links and resources - Click Here

Tim Ryan (info @ stronglifetraining.com) is the owner of Strong Life Personal Training in Barrington, Illinois. He is a Master Super Slow instructor with certifications from ACSM, ACE, and the Super Slow Exercise Guild. His expertise include personal training, mentoring trainers, and exercise equipment design.  In this episode, Tim joins me for Part 7 of our HIT Fundamentals Series where he discusses how to design exercise programs, implement alternating routines, manage progression and recovery, and much more.    Listen to Part 1-6: 352 – Tim Ryan – The History and Philosophy of HIT – The High Intensity Training Fundamentals Series 354 – Tim Ryan – How to Articulate the Benefits of HIT – The High Intensity Training Fundamentals Series – Part 2 358 – Tim Ryan – Movement Speed – The High Intensity Training Fundamentals Series – Part 3 360 – Tim Ryan – The Optimal Window for Time Under Load and Time To Concentric Failure – The High Intensity Training Fundamentals Series – Part 4 361 – Tim Ryan – How to De

Skyler Tanner (skyler @ smartstrengthaustin.com) is a fitness and nutrition coach, exercise physiologist, and owner of Smart Strength in Austin, Texas. Skyler and his team at Smart Strength focuses on helping clients gain strength, boost energy, improve mobility and balance through evidence-based strength training.   In this episode, Skyler shares Smart Strength’s business growth and new machines, marker workouts, workout sessions and management, neck training, thoughts on TRT or steroids, and much more. Learn business strategies from successful strength training studio owners For all of the show notes, links and resources - Click Here

Clay Steffee is the owner of Imagine Strength and VP Engineering and Product Development at Exerbotics. He has worked alongside Arthur Jones designing Nautilus and MedX exercise machines as well as engineering strength equipment for LifeFitness.  Listen to Part 1: 351 - Clay Steffee - Designing Exercise Machines for Arthur Jones, Nautilus, MedX, LifeFitness, and Exerbotics - Part 1 In this episode, Clay joins me for Part 2 of Designing Exercise Machines for Arthur Jones, Nautilus, LifeFitness, and Exerbotics. He shares  more about his career designing different exercise machines, the failure of MedX, the success story of LifeFitness/Hammer Strength, and much more. Get the best insights on machines for your business For all of the show notes, links and resources - Click Here

Tim Ryan (info @ stronglifetraining.com) is the owner of Strong Life Personal Training in Barrington, Illinois. He is a Master Super Slow instructor with certifications from ACSM, ACE, and the Super Slow Exercise Guild. His expertise includes personal training, mentoring trainers, and exercise equipment design.  Contact Tim for his business services here: Website: stronglifetraining.com Email: info @ stronglifetraining.com Phone (US): 630-862-5176 Listen to Part 1-5: 352 – Tim Ryan – The History and Philosophy of HIT – The High Intensity Training Fundamentals Series 354 – Tim Ryan – How to Articulate the Benefits of HIT – The High Intensity Training Fundamentals Series – Part 2 358 – Tim Ryan – Movement Speed – The High Intensity Training Fundamentals Series – Part 3 360 – Tim Ryan – The Optimal Window for Time Under Load and Time To Concentric Failure – The High Intensity Training Fundamentals Series – Part 4 361 – Tim Ryan – How to Determine the Optimal Resistance Level – The High Intensity Training F

Albert Coleman (albert @ phxstrength.com) became interested in strength exercise in high school to improve his performance as a baseball player. A few years later in 1999, Al passed the SuperSlow Exercise Specialist Certification Following. He then spent the next 10 years under the tutelage of Master Instructor Rob Serraino and honed his craft. From 2010-2019, Al worked for RenEx/Overload Fitness where he served as Director of Education working in close concert with Ken Hutchins, Josh Trentine and Gus Diamantopoulos in refining the RenEx Protocol.  Currently, Al and Nicole run PHX Strength in Reston, Virginia. PHX Strength applies their very own Automated Muscle methodology in improving exercise performance for clients to achieve their optimal health and fitness. In this episode, Al discusses attention and motor learning, effects of internal vs. external focus on exercise, the metronome method, how to train clients on the MedX Chest Press, and much more. Increase your strength studio profit For all of the sho

Tim Ryan (info @ stronglifetraining.com) is the owner of Strong Life Personal Training in Barrington, Illinois. He is a Master Super Slow instructor with certifications from ACSM, ACE, and the Super Slow Exercise Guild. His expertise includes personal training, mentoring trainers, and exercise equipment design. In this episode, Tim joins me for Part 5 of our HIT Fundamentals Series where he talks about the importance of lifting the proper weight load, how to determine the ideal weight load, microloading, advanced techniques, and much more. Listen to Parts 1-4: 352 – Tim Ryan – The History and Philosophy of HIT – The High Intensity Training Fundamentals Series 354 – Tim Ryan – How to Articulate the Benefits of HIT – The High Intensity Training Fundamentals Series – Part 2 358 – Tim Ryan – Movement Speed – The High Intensity Training Fundamentals Series – Part 3 360 – Tim Ryan – The Optimal Window for Time Under Load and Time To Concentric Failure – The High Intensity Training Fundamentals Series – Part 4

Tim Ryan (info @ stronglifetraining.com) is the owner of Strong Life Personal Training in Barrington, Illinois. He is a Master Super Slow instructor with certifications from ACSM, ACE, and the Super Slow Exercise Guild. His expertise include personal training, mentoring trainers, and exercise equipment design.  In this episode, Tim joins me for Part 4 of our HIT Fundamentals Series where he shares the theory of training to failure, mechanism of muscle contraction, optimal window for concentric failure, and much more. Listen to Parts 1-3: 352 – Tim Ryan – The History and Philosophy of HIT – The High Intensity Training Fundamentals Series 354 – Tim Ryan – How to Articulate the Benefits of HIT – The High Intensity Training Fundamentals Series – Part 2 358 – Tim Ryan – Movement Speed – The High Intensity Training Fundamentals Series – Part 3 Contact Tim here: Website: stronglifetraining.com Email: info @ stronglifetraining.com Phone (US): 630-862-5176 Learn business strategies from successful HIT entrepreneu

The Resistance Exercise Conference (REC) brings together the leading researchers, coaches, and strength training practitioners to talk about the application of strength training for health and human performance. It's a great event where you can learn from experts and connect with peers in the area of strength training, as well as rejuvenate your passion for health, fitness, and exercise.    In this episode, Luke and Hannah share insights into why YOU and your TEAM should definitely attend REC 2022.  Experience the 2022 Resistance Exercise Conference.  Learn business strategies from successful HIT entrepreneurs  This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the A

Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and owner of Strong Life Personal Training in Barrington, Illinois. He has 40 years of experience in the health and fitness field operating various personal training businesses, mentoring exercise instructors, and taking part in exercise equipment design. Tim has earned various national fitness certifications from ACSM, ACE, and the Super Slow Exercise Guild. Listen to Part 1-2: 352 – Tim Ryan – The History and Philosophy of HIT – The High Intensity Training Fundamentals Series 354 – Tim Ryan – How to Articulate the Benefits of HIT – The High Intensity Training Fundamentals Series – Part 2 In this episode, Tim joins me for Part 3 of our HIT Fundamentals Series where he talks about the effects of movement speed on safety and performance, super slow protocols, passivity in exercise, and much more. Contact Tim for workshops, seminars, and mentorship here: Website: stronglifetraining.com Email: info @ stronglifetraining.com Phone (US):

If you're having problems with workout quality, client retention, or trainer retention, you might also have a process problem. In this episode, I provide the steps on how to create a workout process for your strength training business. We’ll delve into the benefits of creating checklists, how to facilitate iteration, process implementation, and much more.  Get all the processes you need for your strength training studio Optima Strength’s Workout Process: Greet the client by name. Shake hand/fist or elbow bump. Comfort/prep client: Offer hand sanitizer. Explain mask is optional. How is your body feeling today? Modify the program if required. Deliver weekly teaching focus. Deliver weekly promotional focus. Retrieve workout card and deliver workout: Brief workout overview. Setup exercise: Configure settings. Describe how the client should enter exercise safely. Provide pre-exercise instruction: What is the exercise? Targeted musculature? Cadence? Goal (aim for X reps or to reach failure in target rep ra

James Steele, PhD (james.steele @ solent.ac.uk) is an Associate Professor of Sport and Exercise Science at Southampton Solent University and the Principal Investigator at ukactive Research Institute. He is a member of the American College of Sports Medicine, and the British Association of Sport and Exercise Sciences, and is a Fellow of the Higher Education Academy.  See James’ published peer reviewed articles. In this episode, James talks about his current workout, diet philosophy, neck strengthening, the quantified self movement, and much more. Contact James here: Twitter: @JamesSteeleII Website: steele-research.com Generate referrals on autopilot for your strength studio  This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $5

Sheila Melody (info @ thestrengthcode.com) is a Certified Health & Wellness Coach, Certified “Power of 10” Slow Motion Fitness Trainer, and owner of The Strength Code. She is an expert in small business start-up, management, and operations in the music, entertainment, health and fitness industries. Sheila is also the Host and Producer of Sound Mind and Body Podcast where she interviews people about different ways to stay healthy, balanced, and sound in mind, body, and spirit.   Lisa May (lisa @ thestrengthcode.com) is a HITuni certified personal trainer and owner/manager of The Strength Code Palm Desert which she opened in September 2020. Prior to being an entrepreneur, Lisa spent 30 years in the radio entertainment industry as part of the Kevin and Bean Show on KROQ, and the Frosty, Heidi and Frank Show on KLOS.  In this episode, Sheila and Lisa share the story of The Strength Code, coupon marketing, social media marketing, referrals and networking, retention strategies, and much more. Get business strat

Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and owner of Strong Life Personal Training in Barrington, Illinois. He has 40 years of experience in the health and fitness field operating various personal training businesses, mentoring exercise instructors, and taking part in exercise equipment design. Tim has earned various national fitness certifications from ACSM, ACE, and the Super Slow Exercise Guild. Listen to Part 1: 352 – Tim Ryan – The History and Philosophy of HIT – The High Intensity Training Fundamentals Series In this episode, Tim joins me for Part 2 of our HIT Fundamentals Series where he talks about how to effectively communicate the benefits of HIT to clients, the importance of progression, client-focused workouts, and much more. Contact Tim here: Website: stronglifetraining.com Email: info @ stronglifetraining.com Phone (US): 630-862-5176 Build a thriving strength training business  This podcast episode is brought to you by ARX Do you struggle to attract and ret

Albert Coleman (albert @ phxstrength.com) became interested in strength exercise in high school to improve his performance as a baseball player. This interest became a passion when he went on to play Division 1 baseball and was at the mercy of ill-informed strength coaches. Needing to find a better way to keep him injury-free than what was being presented to him by the college strength and conditioning staff, he chanced upon the SuperSlow technical manual while combing the shelves of a Borders. A few years later in 1999, Al passed the test of the most stringent certification in the industry; the SuperSlow Exercise Specialist Certification Following, Al spent the next 10 years under the tutelage of Master Instructor Rob Serraino and honed his craft. From 2010-2019, Al worked for RenEx/Overload Fitness where he served as Director of Education. During this time, he worked in close concert with Ken Hutchins, Josh Trentine and Gus Diamantopoulos in refining the RenEx Protocol. In 2019, Al moved back to Washington